Doublespace Designs New Web Site For Chatham Financial Showcasing Service Offering

New Site Design Uses Photo Imagery and Videos To Bring Users Into The "World of Chatham" Where They Will Find Helpful Resources Including Practice Area Overviews, Thought Leadership Resources, and Blogs
By: Ross Anderson, Chief Strategy Officer
 
April 5, 2010 - PRLog -- New York, NY:  Doublespace, an award winning integrated communications agency headquartered in New York City, today announced the launch of a new web site for its client Chatham Financial [www.chathamfinancial.com]. Chatham Financial, headquartered outside Philadelphia in Kennett Square, Pennsylvania, is the largest independent interest rate and currency risk advisor worldwide, and a recognized leader in accounting, valuations and debt advisory .

“We are honored to have been selected to take Chatham’s digital brand experience to the next level, said Jane Kosstrin, Founder and Chief Creative Officer of Doublespace.  “This new site goes way beyond just telling you what Chatham does, it allows you to interact and engage with the Chatham brand in a way that expresses their authenticity, leadership and expertise.”

The creative design for the new site was inspired by a series of photos of Chatham headquarters that invite the user into the “Chatham world”.  Enhanced by a strong use of subject matter expert videos, the design brings Chatham’s viewpoint and expertise to life for visitors, making it easier and more engaging to learn about the company’s offerings. The user friendly pop-up nav bar allows for easy navigation of the company’s full range of service offerings. Individual practice area pages are designed to provide one-stop support for users, incorporating services descriptions, testimonials, case studies, related links and Chatham contact information. A thought leadership section provides users with quick access to the company’s blog and other resources including white papers, articles, and webinars.

“We wanted a site that not only effectively communicated our service offering, but that brought our brand to life so prospects and clients alike could experience the full breadth of Chatham’s capabilities and our points of difference, said Kathy Williams project sponsor for Chatham Financial. “Doublespace spent extensive up front time interviewing our management team and learning about our global business which really allowed them to design and develop a site that delivered on our vision.”

Doublespace delivered Chatham a turnkey web solution including the photo shoot, video production, site design and development.  Visit www.chathamfinancial.com to tour the new site.

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About Doublespace:
For thirty years, Doublespace has been partnering with brand marketers, taking them to places they have never been before and reaching their audiences in a way they never knew was possible. Our advantage has always been our “design thinking” approach: defining our client’s vision with clearly articulated, truly original, and always thought provoking work. Doublespace’s contribution to the launch of iconic brands like Vibe magazine, ESPN 2 and South Park stand as a testament to our leadership and creativity. Founded with the heart of a design company and powered by the intelligence of a marketing organization, we are an integrated communication agency delivering breakthrough creative solutions ranging from brand development to design applications to web solutions.
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Source:Ross Anderson, Chief Strategy Officer
Email:***@doublespace.com Email Verified
Zip:10001
Tags:Derivatives, Financial Services, Web Site, Technology, Marketing, Interest/currency Hedging, Hedge Accounting, Debt
Industry:Accounting, Financial, Business
Location:New York City - New York - United States
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