Appel Farm Arts and Music Center and PhillyCarShare Partner for Music Festival

April 1, 2008 - PRLog -- It was today announced that Appel Farm Arts and Music Center and PhillyCarShare will collaborate in a partnership that aids Philadelphia and Wilmington residents in attending the 20th Annual Appel Farm Arts and Music Festival, scheduled for June 7 in Elmer, NJ. The rapidly-growing environmentally responsible car rental company, headquartered in Philadelphia, will offer its 35,000+ membership a special discount to the renowned Music Festival, and will promote the event through its website and membership newsletter. The service will be advertised to audiences when they purchase a ticket for the Festival at www.comcastTIX.com.

“PhillyCarShare is dedicated to supporting the arts and contributing all that it can to the regions” environmental, economic and social progress,” stated Steven Bocchinfuso, Deputy Marketing Director of PhillyCarShare. “ The nature of this festival and the location itself naturally aligns with our vision and the spirit of our mission. We are very happy to be a part of this years’ Festival.”
 
Located in Elmer, in a secluded country setting in southern New Jersey that is not served by public transportation, Appel Farm is only a 45-minute drive from both urban centers via car. Known for presenting established and emerging singer/songwriters of national stature, the Arts and Music Festival strives to make the one-day event accessible to all, both through the variety of music, low admission fees, and through removing as many barriers to attendance as possible.  With the establishment of PhillyCarShare in the Philadelphia and Wilmington areas, urban music-lovers can now purchase an all-day Festival ticket for as low as $31, access a vehicle for the day for $35.50 (including gas and insurance), car-pool with friends and get to the Festival in under an hour.  

“Partnering with PhillyCarShare is something that makes sense for us, “ noted Mark Packer, Executive Director of Appel Farm Arts and Music Center. “ We share the same values about conserving our natural resources, and the public wins through access to affordable entertainment. ”

About the Festival
The Saturday, June 7, 2008 Arts and Music Festival will be held 11:30am-8:00pm at Appel Farm Arts and Music Center, located at 457 Shirley Road, Elmer, NJ- 45 minutes from Philadelphia and Wilmington, and 2 ½ hours from New York City.  For further information about the Festival visit www.appelfarm.org.

Grammy Award-winners Marc Cohn and They Might be Giants head a stellar lineup of  individual musicians and bands, performing on two outdoor stages, that includes acclaimed singer/songwriter Suzanne Vega,  New Jersey-bred rock group The Smithereens, folk musician Lucy Kaplansky, Celtic rock band Enter the Haggis, folk trio Red Molly and the acoustic-cello rock group Alfred James Band.  Audiences will be mesmerized by emerging pianist/singer/songwriter Vienna Teng, energized by the young rocker Matt Duke, enchanted by violin-vocal phenomenon Christina Courtin and inspired by the jazz-infused socially conscious songs of Nicole Reynolds.

Tickets for the event will go on sale March 29 and can be purchased online at www.appelfarm.org or www.ComcastTix.com, or by calling ComcastTix at (800) 298-4200. Patrons with hearing or speech disabilities may call TRS (800) 852-7899 or dial 711, and the Festival is accessible to patrons with disabilities. Individuals requiring assistance should contact the venue at (856) 358-2472 by May 30th .

About PhillyCarShare  
PhillyCarShare, launched in 2002, is a non-profit organization that operates a rapidly growing fleet of “cars by the hour” from 200+ neighborhood locations (pods) in the Philadelphia region.  Each member receives a personal key and 24-hour access.  Then driving is easy: reserve online, unlock, and go!  Rates start at $3.90 per hour or $39 per day and members can get free hours in hybrids and free rides on rail transit.  Members report selling or avoiding the purchase of 7,000 cars; walk, bike, and take transit more; and save an average of $4,000 annually versus owning cars.  PhillyCarShare pioneered free memberships, service to any drivers aged 18 to 20 (U.S.), pods every block, debit billing (enabling people of all incomes to join), child seats (U.S.) and municipal car sharing. PhillyCarShare has 45 employees, $10 million in annual revenues and is consistently recognized for its “green” approach (winner of a Philadelphia Sustainability Award). For more information, visit www.phillycarshare.org.  For more information on Walk Ride Share Philadelphia log on to www.walkrideshare.org.

CONTACT:
Liz Galantino, Metrospective Communications, 215-925-3459, liz@metrospective.net
Bill Cowen, Metrospective Communications, 215-873-8380, bill@metrospective.net


This program is made possible in part by funds from the New Jersey State Council on the Arts/Department of State, a Partner Agency of the National Endowment for the Arts, and by Comcast, our presenting sponsor. Target Stores, Commerce Bank, Taylor Guitars and WXPN 88.5FM provide additional support.