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| Ziphany, LLC Announces New Website with Focus on Demand ResponseZiphany has restructured its product offerings with the release of its new website, focusing on solutions for the deregulated energy industry, namely Demand Response & Energy Marketing.
By: Ziphany By clarifying the company’s three core products on the new website, Ziphany has been able to identify and target prospective customers in need of solutions to do demand response, energy marketing and meter data management throughout the U.S. and Canada. Despite nearly doubling sales consecutively over 2006 and 2007, Ziphany public relations efforts has historically maintained a low profile. However, this is changing. Last quarter Ziphany increased its sales force and gathered a team of business development experts in order to unroll a marketing effort in 2008. A large piece of this effort is currently being executed by Microsoft, since Ziphany’s Energy Marketing operations platform is a Microsoft vertical. The beginnings of the rest of these efforts can be seen with the release of the new website at www.ziphany.com. About Ziphany, LLC Ziphany, based in Buffalo, NY and founded in 1999 is an Energy Star Partner that exists to enable energy businesses to grow aggressively. By providing efficient, scalable, and comprehensive solutions on proven platforms, Ziphany is uniquely positioned to equip demand response providers and other energy retailers with the information and tools needed to scale their business. To Learn More: www.ziphany.com Website: www.ziphany.com End
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