AI-Powered Platform Launches to Expose Greenwashing and Restore Trust in Climate Claims

MIAMI BEACH, Fla. - Aug. 28, 2025 - PRLog -- The credibility crisis in climate communication is reaching a tipping point. The European Commission recently reported that 53% of environmental claims are vague, misleading or unfounded, and 40% are entirely unsubstantiated. Against this backdrop, Carbon Blue Solutions has launched EcoAppraise™, an AI-powered verification platform designed to separate fact from fiction.

Using machine learning, cross-dataset validation, and human-in-the-loop oversight, EcoAppraise analyzes any climate or sustainability claim, cross-checks it against independent research, and produces a 0–100 Credibility Score with transparent evidence.

The platform is built to address one of the most overlooked challenges in climate action: truth vs. theater. With billions in climate funding flowing toward glossy PR campaigns while genuine innovators struggle for visibility, EcoAppraise provides a scalable tool to help:

• Investors make evidence-based funding decisions,
• Journalists report with integrity and confidence, and
• Communities understand which solutions are real.

"AI can flatter anyone — but it should be used to validate substance, not amplify hype," said Steve Mayer, Director of Carbon Blue Solutions. "EcoAppraise is about restoring trust and ensuring that credible innovations rise above the noise."

The platform is currently in beta testing with an initial group of 50 users, with public release expected later this year. Interested parties can request access at https://www.EcoAppraise.com