Research for Foodies: Patent Application for Optimization of Vegetable Oil

New method from the University of Vienna creates healthier, fresher and tastier flaxseed oil. Uni spin-off Lipid Legends brings it to market & table.
By: Lipid Legends
KREMS, Austria - April 17, 2024 - PRLog -- Joint research by nutrition experts and chemists has led to a surprisingly simple solution for optimizing seed oil. The University of Vienna has now filed a patent application for this process. In fact, the first vegetable oil (flaxseed oil) produced using the new method offers three improvements over conventional oil: it is healthier (more antioxidants), stays fresh for much longer (longer shelf life) and tastes better (less bitter). The outstanding quality of the oil was confirmed in extensive test series at the Department of Physiological Chemistry at the University of Vienna and the method was protected by a patent application. At the same time, the company Lipid Legends was founded, which has exclusive rights to use the method and is already using it to produce and sell an optimized flaxseed oil. This is available in standard commercial quantities both in the online store and from carefully selected sales partners.

About Lipid Legends

Lipid Legends, founded in 2023 and based in Vienna, is an up-and-coming company specializing in the development and marketing of high-quality, optimized oils. The first product in the optimized product line, the optimized flaxseed oil, is characterized by an outstanding taste, a high concentration of antioxidants and an extended shelf life. As a spin-off from the University of Vienna, Lipid Legends uses the latest research to develop products that offer significant benefits for nutrition-conscious consumers and nutrition professionals.

Scientific Contact

Assoz. Prof. Dr. Marc Pignitter

Department of Physiological Chemistry

University Vienna

Josef-Holaubek-Platz 2

1090 Vienna / Austria

T +43 1 4277 70621


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PR&D – Public Relations for Research & Education

Dr. Barbara Bauder

Kollersteig 68

3400 Klosterneuburg / Austria

M +43 664 1576 350


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