Recognized by Analyst Firm GTM Partners as Emerging GTM Tech Vendor

AUSTIN, Texas - Aug. 16, 2023 - PRLog -- (, revenue leak mitigation platform, today announced it has been named a spotlight vendor in a report from analyst firm GTM Partners.

GTM Partners, a data-driven Go-to-Market analyst firm, reviewed more than 100 companies and chose  as one of 15 spotlight vendors who are transforming the effectiveness and efficiency of companies' GTM efforts. is a platform for revenue intelligence and revenue leak mitigation. It empowers revenue teams to achieve peak revenue potential by eliminating leaks in the revenue engine thereby streamlining it. With seamless integration into the existing GTM tech stack, this deep-tech product detects, remediates and provides ongoing monitoring of revenue leaks, provides end-to-end analytics, actionable cross-functional insights, and governance of the revenue engine.

"Our conversations with hundreds of revenue leaders drew us to the realization that every revenue engine is broken in some shape or form, causing the company to leave revenue on the table. Our mission at BigLittle is to automatically find and plug these revenue leaks across sales, marketing, and CS," said Neetha Ratakonda, CEO of "We're thrilled that GTM Partners sees the transformative value of what we are doing for GTM operations and selected us as one of the emerging technology companies to watch in their recent report."

"Revenue leaks are the primary source of go-to-market underperformance for businesses and they impact everyone," said Lindsay Cordell, senior GTM analyst at GTM Partners ( and author of the report. "We liked that BigLittle has been built to find and eliminate leaks in the revenue engine. This results in higher and more predictable revenue, lower CAC and improved customer lifetime value."

The report highlights two major ways that is transforming GTM, including:
  1. Deliver immediate value by plugging 'low-hanging fruit' leaks: Revenue leaks are systemic, rampant, and scattered across the entire revenue cycle from marketing to sales to customer success. The good news is that they are preventable. helps you uncover the leaks and address them, improving your growth efficiency quickly and in an ongoing motion.
  2. Optimize and modernize RevOps in the long run: Finding revenue leaks manually is like looking for needles in a haystack! Revenue teams need to spend days or weeks cross analyzing data sets from different systems to locate problems.  In addition, this is an ongoing effort to make sure these leaks don't creep back in impacting revenue.This investment in time and resources is a significantly more expensive way to optimize your revenue operations compared to what can do for you.

Download the full report here:

Harish Agastya
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Tags:Revenue Intelligence
Location:Austin - Texas - United States
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