Vanilla Ice Signs Exclusively With Universal Attractions Agency

NEW YORK - March 13, 2023 - PRLog -- Universal Attractions Agency is proud to announce that rapper, actor, entrepreneur, and television personality Vanilla Ice has signed exclusively with Universal Attractions Agency, with agency owner Jeff Epstein acting as responsible agent.

Before signing exclusively with Universal Attractions Agency, Vanilla Ice had already played an integral role as part of the agency, headlining the ongoing acclaimed "I Love the 90s Tour." The tour, incorporating a rotating lineup of 90s favorites, has sold millions of tickets since its inception in 2016.

On Vanilla Ice signing exclusively to Universal Attractions Agency, Jeff Epstein said: "Rob (Vanilla Ice) has been a great friend of Universal Attractions for many years, and we have had an amazing relation with his manager, Tommy Quon. It's our honor to finally consummate our relationship with Rob. The next couple of years will be big for him with new music, more commercials, two movies, as well as a new home renovation show. Vanilla Ice will continue to headline the ever-touring "I Love the 90s Tour," and we are so happy that Rob has UAA now to call home."

Vanilla Ice found stardom in 1990 when his major label debut, "To the Extreme," which  went on to become the fastest-selling hip-hop album at the time with generational hits such as "Ice Ice Baby." The iconic debut would spend 16 Weeks at number one on the Billboard 200. Decades later, Vanilla Ice continues to leave his mark with numerous high-profile projects on the horizon, including the Vanilla Ice documentary "Hip Hop's First Global Hit" and starring in the upcoming film "Zombie Plane." Fans can also expect a new six-song EP from Vanilla Ice, with the lead single "New Money" coming soon.

About Universal Attractions:

In business since 1945, Universal Attractions Agency (UAA) boasts locations in the heart of New York City and Los Angeles. The agency's celebrated history includes launching the career of the legendary soul singer James Brown and representing him for more than 40 years, in addition to a truly jaw-dropping list of talent on its rosters, including Chuck Berry, Little Richard, Aretha Franklin, Otis Redding, Sam and Dave, Smokey Robinson, and the Miracles, Joe Tex, the Staples Singers, The Grateful Dead, Sepultura, Salt-N-Pepa, Coolio, Naughty By Nature, The Jacksons, MC Hammer, George Clinton & Parliament Funkadelic, and so many more. UAA has proven itself as an industry leader among talent agencies, continuing to help direct the careers of some of the most prominent artists, comedians, and entertainers of today, such as Nelly, Ludacris, T.I., UB40, Flo Rida, and countless others. UAA also created one of the most sensational tours of the last decade with the "I Love the 90's Tour."

To find more information about Universal Attractions and the agency's roster, visit the official UAA website (

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