How Conversational AI Can Aid Organisations To Enhance Customer Experience

By: exito
 
BANGALORE, India - March 1, 2023 - PRLog -- Any consumer-facing business centrepiece is the customer experience. Chatbots and virtual assistants have helped businesses enhance their client experience by making them more accessible and contactable, 24/7. Customers appreciate and even demand this availability, but organizations can employ conversational AI for more than just availability.

The customer experience (CX) isn't only about answering questions and interacting with consumers. A great deal of data has to be communicated and made consistent across various channels and brand-facing touchpoints. Deploying conversational AI chatbots is a typical approach for meeting all of the above-mentioned objectives.

Natural language processing (NLP), automated voice recognition (ASR), enhanced dialogue management, and machine learning (ML) are all transforming how people connect to and communicate with technology. Conversational AI and related technologies allow people to converse with robots in the same way they converse.

According to a survey published by Markets and Markets, the worldwide conversational AI industry is predicted to increase from $4.2 billion in 2019 to $15.7 billion by 2024. Over the past decade, AI has progressed to the point that apps may persuade people that they are conversing with another human or the Turing Test. Conversational AI is significant not just because of the "human" level of interactions but also because of the AI app's capacity to make informed judgments based on the actionable insights it has garnered from data.

Enhancing customer experience with conversational AI.

Conversational AI and chatbots have been deployed by many companies as part of a business plan to enhance the customer experience.
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Source:exito
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