Goodwill SWFL Earns GuideStar's Highest Seal of Transparency

FORT MYERS, Fla. - April 5, 2022 - PRLog -- Goodwill Industries of Southwest Florida (SWFL) just earned a 2022 Platinum Seal of Transparency, the highest level of recognition offered by GuideStar, the world's largest source of nonprofit information. By sharing metrics that highlight progress Goodwill SWFL is making toward its mission, the organization is helping donors move beyond simplistic ways of nonprofit evaluation such as overhead ratios.

"In accordance with our long-held belief in being transparent about our work," said Carolyn Johnson, Goodwill SWFL Senior VP of Mission & Development, "we are excited to convey our organization's results in a user-friendly and highly visual manner. By updating our GuideStar Nonprofit Profile to earn a Platinum Seal, we can now easily share a wealth of up-to-date organizational metrics with our supporters as well as GuideStar's immense online audience, which includes donors, grant makers, our peers, and the media."

To reach the Platinum level, Goodwill SWFL added extensive information to its GuideStar Nonprofit Profile: basic contact and organizational information; in-depth financial information; qualitative information about goals, strategies, and capabilities; and quantitative information about results and progress toward its mission. By taking the time to provide this information, Goodwill SWFL has demonstrated its commitment to transparency and to giving donors and funders meaningful data to evaluate nonprofit performance.

"I encourage you to visit our Nonprofit Profile on GuideStar to see what we're all about,"
added Johnson. "We're thrilled that our Platinum Seal of Transparency and the associated benefits help us better communicate our organization's exciting initiatives at a global scale."

Goodwill Industries of Southwest Florida is committed to serving people with disabilities and disadvantage through Southwest Florida through life-changing programs that lead to independence. For more information, visit www.GoodwillSWFL.org. To view Goodwill SWFL's GuideStar profile, visit the GuideStar website at https://www.guidestar.org/profile/59-6196141, or search: Goodwill Industries of Southwest Florida.