Follow on Google News
News By Tag
News By Place
Follow on Google News
Audience Serv again wins Deloitte Technology Fast 50 Award
By: Audience Serv
A key factor in this success was the LiveSend technology developed in-house. This innovative email marketing solution enables highly personalized email campaigns to be sent to the right target group. With a programmatic advertising technique, the algorithm analyzes more than 100 user characteristics to segment the ideal recipients for email campaigns. This approach achieves outstanding open rates and click-through rates, outperforming traditional email marketing results and increasing the efficiency of marketing campaigns. Thanks to LiveSend, companies can make the best use of their budget and increase their marketing ROI.
David Pikart and Daniele Sampaolesi, both founders and CEOs of Audience Serv, see the renewed ranking in the Deloitte Technology Fast 50 as a great honor: "The fact, that we are among the top 50 technology companies in Germany for the second time in a row once again confirms our philosophy and vision. Performance marketing is constantly evolving and continuously asking for new, innovative solutions that drive the digital world forward. We are very proud that we can contribute to this progress with our unique, data-driven algorithm LiveSend and help marketing decision makers reach their goals more effectively and faster."
The great importance of digital progress is also emphasized by Dr. Andreas Gentner, Partner and Industry Lead Technology, Media and Telecommunications at Deloitte: "While digital technologies were still a nice-to-have a few years ago, the picture is now very different: it is now impossible to imagine a majority of companies without digital technologies, because they make companies fit for the future and provide them with innovative means to successfully meet the challenges of our time."
An overview of all Technology Fast 50 Award 2021 winners can be find here (https://www2.deloitte.com/
About Audience Serv
Audience Serv is an international customer acquisition specialist with offices in Berlin, Munich, Barcelona, Singapore, and Hanoi. Founded in 2008, the company has an experienced and enthusiastic team of more than 90 Audience Experts globally, who are working on developing the perfect method for target group segmentation. Using techniques from machine learning and artificial intelligence, Audience Serv runs highly targeted online campaigns across multiple marketing channels. The company made it their mission to consistently exceed client expectations in terms of both service levels and campaign outcomes.
Account Email Address Account Phone Number Disclaimer Report Abuse