Social and Behavior Change- SBC Batch 3

Social and Behavior Change (SBC) – Understanding Behavioral Challenges and Audiences to Tailor More Effective Solutions
AHMEDABAD, India - Oct. 26, 2020 - PRLog -- This short course is designed for policy makers, civil society, partner organizations and program implementers facing challenges that require changing human behavior and social norms. The key behavioral challenges behind a problem need to be correctly identified and better understood. The P-Process is a framework that can offer a step-by-step approach to designing, implementing and evaluating behavioral interventions.

While the course will outline all the strategic steps involved in addressing a challenge through an SBC intervention (through the P-Process), it will take participants, in greater depth, through the process of identifying the behavioral challenges and then segmenting and profiling the relevant audience that needs to be addressed, while touching upon concepts of behavioral science and design thinking.

Topics Covered

• P-Process framework
• Audience segmentation and profiling
• Creating a problem statement for intervention design
• Some highlighted principles of behavioral science and design thinking

Registration Deadline: 20th November, 2020 (subject to availability of the seats)

Registration Process (Limited Seats)

Online Payment

Brochure Link-
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Location:Ahmedabad - Gujarat - India
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