MDK Vice Chairman Fernando Aguirre Affirms Commitment to Diversity, Equity and Inclusion

Pledges $500,000 through 2025 to community-based organizations - with an emphasis on those centering their work on racial equity and/or social justice
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WASHINGTON - Oct. 17, 2020 - PRLog -- Following its June statement on systemic racism, MDK today sharpened its Initiative for Inclusion strategic pillar by outlining a broad list of commitments that builds on its diversity, equity and inclusion principles and more explicitly details the company's goals to advance racial equity and address racial injustice. MDK also announced a $50,000 donation to the National Coalition of 100 Black Women, part of a supporting initiative that will direct $500,000 through 2025 to community-based organizations, with an emphasis on those which center their work on racial equity and/or social justice.

"MDK remains committed to diversity, equity and inclusion - for our people, for our customers, for our communities - and to being clear and intentional about that commitment. We believe that facing racial issues, taking concrete steps to address them and leaning forward as a company to do our part is a corporate and civic imperative," said Fernando Aguirre, Vice Chairman of MDK. "While we have made good progress on many of our DE&I goals, including achieving a gender-balanced leadership team, we have work to do on racial diversity. MDK will continue to drive these critical issues forward, to find solutions within our own firm, within our business and wherever possible within our larger industry. It's good business, but more importantly it's the right thing to do."

MDK' Commitments to Promote Racial Equity and Support Social Justice span five core areas - People, Customers, Communities, Advocacy and Leadership - with multiple, specific commitments for each. These include:

Our People - We will build long-lasting relationships with historically Black colleges and industry associations to provide better access to MDK jobs.

Our Clients - We will work to be the most inclusive advocacy firm in the country by offering products and solutions that help more Americans achieve financial freedom and build generational wealth.

Our Communities - We will build a new, ongoing scholarship grant that specifically benefits Black, Indigenous and People of Color (BIPOC) students starting in 2021.

Our Advocacy - We will be a productive corporate voice on issues that disproportionately impact BIPOC communities, with a specific focus on housing and homelessness and federal level police reform and voter accessibility.

Our Leadership - We will steadily and intentionally grow racial diversity throughout our enterprise, including at our senior leadership levels.

Media Contact
Brian Sanders
press@mdkgrp.com
202-719-0398
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Tags:Fernando Aguirre Mdk
Industry:Advertising
Location:Washington - District of Columbia - United States
Subject:Companies
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