ITSMA Announces Finalists for the 2020 Marketing Excellence Awards
B2B marketing leaders and innovators will be honored on October 14 for standout performance with tech-related services and solutions; winners will share growth and innovation stories at ITSMA's 2020 Marketing Vision Conference on October 20-22.
LEXINGTON, Mass. - Aug. 6, 2020 - PRLog -- ITSMA, the leadership community for B2B marketers in the connected economy, today announced the finalists in its 23rd Annual Marketing Excellence Awards Program.
The program honors the marketing programs and campaigns that have delivered superior performance in the four most critical aspects of marketing success: customer-focus, innovation, execution, and business impact. The program focuses exclusively on marketing for B2B services and solutions, and highlights the most important dimensions of a strategic, comprehensive approach to marketing.
"As B2B organizations continue working their way through the COVID-19 disruptions, those that double down on marketing innovation and leadership are best positioned for long-term success," said Dave Munn, President and CEO of ITSMA. "Once again, we have a standout group of award finalists this year that provide a wealth of insight and inspiration to help marketing leaders advance their programs and impact. The 26 organizations that have reached this stage exhibit the best qualities of focus, creativity, and operational excellence in accelerating strategic growth and innovation."
The 2020 ITSMA Marketing Excellence Awards categories and finalists are:
In addition to the six thematic categories, the Marketing Excellence Awards Program also includes recognition for small- and medium-sized businesses (SMB).
The finalists for small- and medium-sized business awards are:
For more information about ITSMA's 2020 Annual Marketing Vision Conference, visit: http://www.itsma.com/
For more than 25 years, ITSMA has led the way in defining, building, and inspiring B2B marketing excellence. With a dedicated focus on services and solutions for the connected economy, we provide our member community with insight, advice, and hands-on help to strengthen reputation, increase revenue, and deepen customer relationships.
Learn more at www.itsma.com