ProICT LLP Unveils the Scam of Bots Stealing Your Ad Revenue
Find out if you are getting the result of the hard-earned money you have invested in the paid advertising campaign? Learn how some fraudulent advertising companies are scamming you.
By: ProICT LLC
Mr. Gautam Bansal, senior social media executive at the ProICT LLP, decided to take the lead of the event by explaining the fact that "web of advertising can be lucrative, especially when it comes to delivering the illustration of the result that you have promised to the client. This is done by using a portion of the internet that is built on fraudulent advertising. As far as I have learned through the recent survey about ad fraud constitute about 20 percent of the overall industry, and if you don't know, it is a billion-dollar industry." He further explained, "On top of this, these sites don't even invest in real human beings to bring traffic on your site. Yes, you are guessing it right; they invest in the traffic bots that imitate human behavior and generate big bucks for the advertising frauds, but no revenue or conversion for the advertiser."
Most of the advertisers who acquire Pay per click service providers in NY never find out about this scam or why they have wasted half of their money? Because what they measure on their results is not enough to send a warning signal. Let's take an example to understand this. When you host an event, you want to target the impressions;
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