eRelevance Announces Rapid Growth of Lead Management Solution

Solution focuses on driving small business growth by improving lead conversion
AUSTIN, Texas - March 5, 2019 - PRLog -- eRelevance Corporation, a leading provider of lead management solutions for small- to medium-size businesses (SMBs), today announced that the revenue for its newest tech-enabled service offering has grown by 534% since its introduction in September 2018.

"We're excited about the rapid growth of our lead management solution," says eRelevance Co-founder and CEO Bob Fabbio. "Our solution brings sophisticated lead management to small businesses in an affordable way.  Essentially, we offload the work for our customers using tech-enabled best practices to increase the likelihood that leads turn into business while giving them complete visibility into what's going on with the leads they're generating from their advertising efforts."

All too often small businesses are frustrated with the return on investment they see from their advertising efforts, especially when they are purchasing leads.  eRelevance recognized that the true challenge to improving lead conversion typically rests with the business personnel who rarely have the time, technology, or expertise to effectively manage their leads.

The eRelevance lead management solution was designed to address the following questions:
  • How many leads are being generated from each lead source?
  • Which lead sources produce the best results?
  • Are leads being followed up on according to best practices to ensure the highest possible conversion?
  • For leads that are not ready to act now, are they being nurtured to convert them into business in the future?
eRelevance designed its solution to address the questions above in an affordable way—by leveraging proprietary technology to assist marketing experts and US based call center agents. The eRelevance lead management solution is delivered as a turnkey service to small businesses, taking on the work so that its customers can focus on their core business.

About eRelevance Corporation

With the vision to forever change small businesses, eRelevance is pioneering the delivery of big-company lead management as an affordable, turnkey service.  The eRelevance lead management solution has powered the growth of more than 1,600 small- to medium-size businesses—driving more demand from customers and prospects and improving ROI of their advertising spend.

Privately funded and based in Austin, Texas, eRelevance has been recognized locally, nationally and internationally with awards for its breakthrough innovation, including Red Herring 100 North America and Global awards, Entrepreneur magazine' Best Entrepreneurial Companies in America, and the A-list of Hottest Startups, presented by the Greater Austin Chamber of Commerce and South by Southwest.  For more information, visit

Michael Cohen

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