Vertify Continues its Growth with the Appointment of New CEO

Key CEO appointment validates Vertify's focus on product innovation and growth
By: Vertify
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Austin - Texas - US


AUSTIN, Texas - Oct. 11, 2018 - PRLog -- Today, Vertify Inc. announced the appointment of accomplished technology executive, Matthew "Matt" Klepac, as Chief Executive Officer to lead the company through its next phase of innovation and to encourage augmented growth. Klepac succeeds Vertify's founder and former CEO, Dean Dzurilla, who announced his desire to step down earlier this year after nine years of dedicated service to the company.

Since Vertify's transition from a services organization to product organization and through its comprehensive rebrand in late 2017, it has renewed its focus on innovating its integration platform-as-a-service software to hundreds of companies across the globe. Establishing Vertify as a customer-first organization has been a key focus alongside its product innovation. This focus has propelled Vertify toward accomplishing a very successful year, quarter over quarter, ultimately positioning the company to experience its strongest year to date.

"This is the right time to transition someone like Matt into the role of CEO," said Vertify founder and former CEO, Dean Dzurilla. "I'm most grateful that we were able to first bring him on as our Vice President of Marketing and Operations before transitioning him into his new role. With Vertify's renewed focus on people, product, process, infrastructure, and ultimately growth, Vertify has a massive opportunity to realize its mission of helping every business unlock the true potential of their customer data," Dzurilla added. "All of this, coupled with Matt's vast experience in marketing and operations within a variety of industries, especially SaaS software, makes for a winning combination for the future of our organization."

Dzurilla will be assisting Matt with this transition in the coming weeks and will remain a trusted advisor to the CEO in the future.

"I am thrilled to shift into my new role at such a pivotal point in the company's history, and I'm humbled by the display of confidence that Dean and the board have shown in me through this process," said Matt Klepac, CEO of Vertify. "As I have gotten to know the company in my short time at Veritfy, I've found that it has a stable foundation for success that is built on the backs of committed people. It has four ingredients that any software company needs to be successful – wonderful customers, a great product, brilliant and kind people, and a willingness to inject joy into everything the company does." He adds, "With our focus on customer data, we can continue to build on our proven integration foundation, growing our wonderful customer base rapidly, resulting in an incredible future for Vertify, its teams, and shareholders."

About Vertify: Founded in 2009 as a services consultancy in the CRM space and later transitioning to a product company in 2016, Vertify's singular mission is to help businesses unlock the true potential of customer data. Headquartered in Austin, Texas, Vertify makes it easy to get customer data into marketing software by connecting apps and sharing data across a company's tech stack. For more information, visit or follow @vertifydata ( on Twitter.

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Kevin Jordan
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Tags:Data Integration, Data Management, Marketing Automation
Location:Austin - Texas - United States
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Page Updated Last on: Oct 11, 2018
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