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New Book Explores the Science and Craft of Great Nonfiction Writing
WRITING TO BE UNDERSTOOD to be Released on National Book Lover's Day
In Writing to Be Understood: What Works and Why,($16.99, Cuesta Park Consulting, August 2018) author Anne Janzer examines the unique challenges of writing about abstract topics, and explores the methods of the most effective communicators.
The book releases, appropriately enough, on National Book Lover's Day (August 9th).
"As the world becomes more complicated and interconnected, we need more writers who can communicate across chasms of belief and understanding,"
The book covers nonfiction writing techniques such as using analogies, storytelling, and imagery to engage readers and explain abstract topics. The section on "How to Not Be Boring" covers balancing credibility with humility, using humor, and finding your personal tone and style. Each topic includes a brief exploration of the cognitive science – the why behind effective writing techniques. The book includes interviews with bestselling nonfiction authors like Daniel Pink, psychologists, comedians, economists, and others.
Anne Janzer is the author of three other books, including the award-winning The Writer's Process and The Workplace Writer's Process. She regularly blogs, teaches, and speaks on book marketing and nonfiction writing techniques.
Writing to Be Understood: What Works and Why ($16.99 in paperback, 228 pages, ISBN 978-0-9996248-