Connotations Answers: Should You Hire a Writing Service?

Jan. 20, 2018 - PRLog -- Edinburgh-based Connotations, a content creation company specialising in SEO-rich online content, has just released a new article explaining the benefits of outsourcing content creation to professional writing services. The article is intended to point out the differences between outsourcing and handling writing in-house.

Connotations managing director Anthony Carter explains that the article broadly addresses all forms of online content creation, though the question of hiring a press release writing service provided the springboard for the piece. The article covers no fewer than four benefits of hiring a professional writing service to produce valuable written content for online distribution.

"A lot of our customers come to us after trying to produce quality writing themselves," Carter says. "What many don't realise is that producing high-quality written content is not as easy as it seems. We believe that professional writing services, and Connotations in particular, provide a valuable service that can benefit any organisation looking to distribute written content online."

Among the topics covered in the latest Connotations post are:

·         Writing skills and abilities

·         Writing best practices

·         SEO best practices

·         Effective messaging.

Carter says that one of the biggest concerns of keeping content creation in-house is a lack of knowledge regarding SEO principles. His company's article makes the case that the SEO value of any piece of online content relies heavily on the writer of that content understanding best practices for SEO. Knowledge of those practices is not common among people who do not regularly produce online content.

Anyone interested in reading the latest Connotations article can do so by visiting the page on the company website at the following address: https://www.connotations.co.uk/our-services/press-release-writing-service/pay-press-release-writing-service/. The site offers additional blog posts and instructional articles containing information that can equip marketers to do a better job with written content.

About Connotations
Anthony Carter began Connotations in 2009 under the name Carman Online Content Publishing. What began as a one-man operation has grown to become a content creation company with clients located around the world. Connotations writers produce written content ranging from standard blog posts to in-depth white papers. They are open to projects of any kind, whether these involve digital content or printed materials.

CONTACT:

Connotations

101 Rose Street South Lane

Edinburgh, EH2 3JG, UK.

Tel: +44(0)131 202 6788

Email: info@connotations.co.uk

Website: https://www.connotations.co.uk