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Whey Protein (Powder and Concentrate) Trends, Share, Size, Growth, Opportun
The global whey protein (powder and concentrate) market has witnessed a steady growth in recent years.
Highlights of the global whey protein market:
• The market is mainly driven by its antimicrobial and antiviral properties.
• The European Union represents the largest market for whey protein.
• The market is expected to reach a volume of more than 5 Million Tons by 2022.
The market is driven by the antimicrobial and antiviral properties of whey protein due to which it helps in providing several health benefits. Whey protein aids muscle growth and boosts protein synthesis in the body which helps body builders and athletes perform high energy tasks. An adequate consumption of whey protein also helps in preventing and curtailing the dissemination of a number of diseases such as inflammatory bowel diseases, cancer, cardiovascular diseases, type 2 diabetes, etc. Additionally, whey protein assists in reducing anger, fighting obesity and improving the immune system. Some of the other factors contributing in the market growth include increasing health concerns among the consumers, changing dietary habits and rising demand from emerging markets. According to the report, the market is further expected to reach a volume of more than 5 Million Tons by 2022.
The market is segmented on a regional basis with some of the major markets being the European Union, North America, Oceania, Eastern Europe and Latin America. Amongst these, the European Union represents the largest market for whey protein, accounting for more than half of the total global share. An evaluation of the competitive landscape provides the details of the key players operating in the market. Some of the major players are Fonterra, FrieslandCampina, Danone, Arla Foods and Glanbia Plc.
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The study, which has been done by one of the world's leading research and advisory firms, covers all the requisite aspects of the whey protein market. This ranges from macro overview of the market to micro details of the industry performance, manufacturing requirements, project cost, project funding, project economics, expected returns on investment, profit margins, etc. This report is a must-read for entrepreneurs, investors, researchers, consultants, business strategists, and all those who are planning to foray into the whey protein (powder and concentrate)
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The report has examined the global whey protein (powder and concentrate)
• European Union
• North America
• Eastern Europe
• Latin America
• Arla Foods
• Glanbia Plc
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