Soundview to Publish Summary of Competing Against Luck by Clayton Christensen

Soundview Executive Book Summaries has chosen Competing Against Luck by Clayton Christensen, Karen Dillon, Taddy Hall & David Duncan as one of the 30 best business books of 2017. Soundview summaries can be viewed on any computer, tablet or smartphon
 
 
Competing Against Luck
Competing Against Luck
 
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* Philadelphia - Pennsylvania - US

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* Products

PHILADELPHIA - Dec. 16, 2016 - PRLog -- Innovation strategy and growth expert Clayton M. Christensen, and his co-authors Taddy Hall, Karen Dillon and David Duncan, present a new conceptual framework for products and innovation based on their conclusion that customers don't "buy" products or services; they "hire" them to do a job. This Theory of Jobs suggests that understanding customers is not the driver of innovation - understanding customer jobs is. By understanding what causes customers to "hire" a product or service, any business can improve its innovation track record, creating products that customers not only want to hire, but that they'll pay premium prices to bring into their lives. Competing Against Luck explains the framework and how to use it in your organization.

Clayton M. Christensen is the Kim B. Clark Professor of Business Administration at the Harvard Business School. He is the author of nine books, including several New York Times bestsellers — The Innovator's Dilemma, The Innovator's Solution, Disrupting Class, and and most recently How Will You Measure Your Life?. Christensen is the co-founder of Innosight, a growth-strategy consultancy; Rose Park Advisors, an investment firm; and the Christensen Institute, a non-profit think tank. In 2011 and 2013, he was named the world's most influential business thinker by Thinkers50.

Taddy Hall is a Principal with The Cambridge Group and Leader of Nielsen's Breakthrough Innovation Project. In these roles he helps senior client executives create successful new products and improve innovation processes. Taddy also works extensively in with executives in emerging markets to launch new growth businesses in his capacities as a Global Advisor to the non-profit Endeavor and as Managing Partner of Innovation Without Borders®.

Karen Dillon is the former editor of Harvard Business Review magazine. She co-authored critically-acclaimed New York Times best-seller "How Will You Measure Your Life?" with Clayton Christensen and James Allworth and is the author of ''The Harvard Business Review Guide to Office Politics.'' A graduate of Cornell University and Northwestern University's Medill School of Journalism, she was named by Ashoka as one of the world's most influential and inspiring women and a ''top influencer'' by Product Management Review in 2016.

David S. Duncan is a featured speaker and author on topics of innovation and growth, and a trusted advisor to senior executives at many of the world's most iconic companies. He is currently a Senior Partner at Innosight, where he helps leaders to navigate disruptive change, create sustainable growth, and transform their organizations to thrive for the long-term. In his decade with Innosight he has worked with a diverse set of clients including Proctor & Gamble, General Electric, Medtronic, Mercer, Citigroup, and Aetna. David holds a PhD in physics from Harvard University, and graduated Phi Beta Kappa from Duke University.

Learn more at http://www.summary.com/book-summaries/_/Competing-Against-Luck.

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Founded in 1978, Soundview pioneered the concept of distilling the key points and ideas of full-length business books into easy-to-read 8-page text and 20-minute audio summaries, helping readers maximize their time and business intelligence. They have continued to enhance the summary content with author interviews, interactive author webinars, and video interviews with executives. Soundview's 100,000+ subscribers worldwide include CEOs, government leaders, entrepreneurs, business consultants, academics, and students. Visit http://www.summary.com/new for more information about Soundview Executive Book Summaries.
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Tags:Competing Against Luck, Clayton Christensen, Business Book Summaries
Industry:Books
Location:Philadelphia - Pennsylvania - United States
Subject:Products
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