Clove Hitch Selected as Concept III's Global Marketing Agency of Record

CHICAGO - Sept. 8, 2016 - PRLog -- Clove Hitch Selected as Concept III's Global Marketing

Agency of Record

CHICAGO—Concept III, a leader in textile-based product solutions, has named Clove Hitch as its lead global marketing agency.

For over 30 years, Concept III has been a trusted name in the performance textile industry. It has worked alongside leading mills and technology innovators to develop and source new materials for iconic brands among the outdoor and activewear industries.

Specializing in the outdoor industry, Clove Hitch will handle all creative and strategic duties for Concept III. The Chicago-based agency is now charged with enhancing Concept III's digital presence as well as developing an integrated, global campaign to reach key stakeholders among the world's most trusted brands.

"Our focus has always been on innovation, technology, and design—the driving forces behind success in the outdoor business," says David Parkes, founder & CEO of Concept III. "By partnering with Clove Hitch, we strongly feel that this will help us better connect marketing and technology to our customers so they can achieve greater success."

"As this industry evolves, so too must Concept III," says Chris Parkes, president of Concept III. "Clove Hitch understands full well how this industry is changing, and that's why we trust their marketing direction for us. And aside from their creative prowess, they truly understand how to navigate and communicate in this multinational, multilingual industry."

"The entire Concept III team is a source of trust, integrity, and leadership in the performance fabrics space, so I'm excited they've looked to us to help move their business forward," says Tony Valtos, president of Clove Hitch. "I'm confident that we have the creative and strategic expertise to cement Concept III in its rightful place as the go-to source of the industry."

About Clove Hitch:
Clove Hitch is a global marketing agency based in Chicago. With a focus on the outdoor and performance industries, Clove Hitch provides a wide range of B2C and B2B ad and marketing services for some of the largest fabric manufacturers in the world. A few of its brand partners in these areas include TOAKS Outdoor, Kingwhale, and Microban. For more information on Clove Hitch Inc, please visit clovehitchinc.com.