Discover the story of 3M™ Thinsulate™ and footwear expert Jerry Hess
By: 3M Thinsulate
CHICAGO - Sept. 15, 2024 - PRLog -- In 1978, 3M™ Thinsulate™ was created for outdoor sports in extreme cold. Since then, we have partnered with over 2,000 clients, witnessed the development of top global fashion, outdoor, and protective gear brands, and brought warmth to individuals, families and communities. Jerry Hess, (https://everestmarathon.com/) who is the founder of 'Lake of the Woods' and is one of the partners of 3M™ Thinsulate™, states in this video, "I've been in the footwear business for almost 50 years. Grew up in Wisconsin, hunting with my older brothers as a little kid in a pair of leather, work boots, with no insulation, 2 pairs of socks and subzero temperatures, freezing miserably." This video shows how Jerry incorporated 3M™ Thinsulate™ in all of his products. Jerry said, "We're able to utilize the testing facilities at 3M and use it in our marketing to show via thermography the performance of footwear with Thinsulate and footwear without Thinsulate." In addition, Jerry states that the, 3M™ Thinsulate™ brand on footwear enhances its value and the consumer recognition for the quality of that product.
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