News By Tag
News By Place
Broker Public Portal (BPP) Initiative Takes Off As MRED Launches Homesnap in Chicago
Chicagoland MLS is first in country to roll out new home search experience backed by real estate industry.
By: Midwest Real Estate Data
The BPP initiative is a collaboration between real estate brokerages, real estate franchisors and Multiple Listing Services (MLSs) across the United States to create a national home search experience for consumers that is more straightforward and clear than those offered by advertising-
"MRED is thrilled to be the first to implement BPP for its customers," said Rebecca Jensen, President/Chief Executive Officer of MRED (http://www.mredllc.com/
"We commend MRED's early participation in and bold support of BPP," said Guy Wolcott, co-founder and CEO of Homesnap. "This initiative is designed to help MRED create nationwide listing exposure and lead generation for their members without having to pay to advertise their listings online. MRED customers will enjoy many direct benefits, including access to Homesnap Pro and a robust platform to collaborate with their clients and each other. We are thrilled to be working with MRED and expect they will set the precedent for other MLSs to follow suit."
"MRED shares our vision of home search defined by simplicity, integrity and common sense," said BPP Co‐Chair John Mosey, CEO of Twin Cities-based NorthstarMLS, which serves Minnesota and Western Wisconsin. "Consumers and agents in greater Chicago will now be able to work together more easily, with better information, than ever before."
Midwest Real Estate Data (MRED) (http://www.mredllc.com/
The Broker Public Portal LLC is a collaborative venture between real estate brokerages and MLSs to create a national consumer home search experience defined by simplicity, integrity and common sense. The portal aims to provide consumers with direct access to the most comprehensive, timely, and complete property information while adhering to fair display guidelines. The BPP initiative is backed by 115 MLSs and real estate companies, including franchisors, independent brands, big brokers, and small brokers, operating in diverse markets across the country and collectively representing over 500,000 real estate agents. It will be funded by, and rolled out through, local MLSs. More information can be found at http://brokerpublicportal.com.
Homesnap is the highest-rated mobile real estate app, used by millions of consumers to explore homes and search listings. Homesnap Pro, the professional version of Homesnap, is the fastest-growing mobile app for agents – now available to every agent in 40 MLSs with over 300,000 members. Both are powered by a specialized homes database that combines MLS data, property tax records, census data, geographic boundaries and more.