Dual honours for BankBazaar.com at IDMA 2016
BankBazaar.com bags two gold metals at exchange4media's Indian Digital Media Awards.
On the occasion, Adhil Shetty, CEO, BankBazaar.com said: "From its very beginning, the main focus of BankBazaar.com has been to bring financial products closer to consumers without compromising on convenience or security. We still have a long way to go, and these awards are a validation that we are on the right track when it comes to providing our customers with an unbeatable shopping experience for financial products."
Murari Sridharan, Chief Technology Officer, BankBazaar.com, added: "BankBazaar.com is a tightly integrated platform that brings benefits to both customers and partners. For our customers, we offer convenience and empowered decision-making. For our clients, we provide substantial cost savings and customer outreach. This has been made possible with a clarity of vision around user experience design and using technology to turn that vision in to a compelling platform that serves the needs of both our customers and our clients."
Founded in May 2000, exchange4media is one of the largest source of media, advertising, and marketing information in India. The Indian Digital Media Awards (IDMA) instituted by e4m recognize excellence for the work being done in the advertising and marketing communications activity in the digital media space by organizations and individuals.
With over 5,000,000 unique visitors a month comparing and applying for financial products from more than 85 financial institutions comprising the biggest nationalized and private banks, NBFCs, and insurance companies in India, BankBazaar.com (https://www.bankbazaar.com/
This is the first time that BankBazaar.com has participated in IDMA. Apart from the gold for the best website, BankBazaar.com bagged the highest metal for the SEO category as well.
BankBazaar services are available through the web-portal, made-for-mobile web service or the BankBazaar app available on the Android play store and iOS app store. It helps consumers compare best offers across various banks and NBFCs. Apart from these, it gives the consumer the latest news/trends and insights into managing finances better. The consumers can track their application and troubleshoot issues in the process through a host of channels like the BankBazaar app, WhatsApp, Email, Voice-support etc.