The Voice of Toronto's Waterfront, The Singing Ambassadors Inform and Perform until September 5
By: Waterfront BIA
"The Singing Ambassadors inform and perform," states Carol Jolly, Executive Director, The Waterfront BIA. "They not only share information and help direct people to the many amazing places on Toronto's Waterfront, but their a cappella performances enhance the visitor experience throughout the summer."
The 2016 Singing Ambassadors are Asha James, Dan Lord, Erin Horan, Ewura-Abena Bourne, Hugh Ritchie, Jackson Smylie, Reuven Grajner and Stephanie Hotchkiss. They are split into two quartets that will perform ten a cappella summertime favourites in key locations and busy daytime spots along the Waterfront. Each song has been arranged as full and 1.5 minute songs by internationally-
Get ready to groove and move with the Singing Ambassadors this summer. Their song list includes: Happy by Pharrell Williams; Dancing in the Street by Martha and The Vandellas; Sh Boom Sh Boom by The Chords; It's All Right by The Impressions;
"This is my second year as a Singing Ambassador and I have learned so much about Toronto's Waterfront,"
Wearing The Waterfront BIA branded polo shirts, windbreakers, back packs, and festive fedoras, the Singing Ambassadors will be easy to spot as they distribute discount cards and information on key local activities to keep Torontonians and tourists well-informed of all that the Waterfront has to offer. Throughout the summer, they visit members daily to gain updates, perform, and take photos. In addition, they ride the sponsored City Sightseeing Toronto double-decker tour buses to explore the city's top attractions and spread the word about the Waterfront. Special appearances are also made at member, resident and neighbouring events including the Waterfront Artisan Market, the Redpath Waterfront Festival, Sail-in Cinema, Union Station, Jack Layton Ferry Terminal, Ripley's Aquarium, Centreville, and Billy Bishop Toronto City Airport to name a few.
New this year is The Waterfront BIA's Snap & Share Contest. Snap a photo of the Singing Ambassadors and share it on Facebook for your chance to WIN 1-of-9 pairs of tickets to see LUZIA by Cirque du Soleil! Posts must include #SingingAmbassadors and #LUZIA
The Singing Ambassadors help to make the Toronto Waterfront a welcoming destination and have a positive impact on the newly revitalized pedestrian-friendly neighbourhood. The program is made possible with assistance from Canada Summer Jobs.
About The Waterfront BIA:
The Waterfront Business Improvement Area (WBIA), established in 2004, is the voice of the business community. Toronto's WBIA is a community-driven organization dedicated to promoting and enhancing the economic and cultural vitality of the Waterfront area. The WBIA welcomes 17 million visitors annually with a service area population of 57,121 and growing rapidly. 68% of the area's residents are under the age of 45, and the average household income is $118,924. Unlike most Toronto BIAs, the WBIA is both a full-service residential area and a tourist destination. The Waterfront ranks second in every visitor category - domestic and international;
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For additional information or interview requests, please contact:
Peter Ashworth | Ashley Lloyd, Ashworth Associates Public Relations | 416-603-6005
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