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Follow on Google News | ADVANTON Inc. is Helping Brick-and-Mortar Stores to Engage Consumers Using In-store engagemeADVANTON Inc., a US based Software Company with its state-of-the-art development centre in India is helping some of the leading retail chains across the globe to increase in-store engagement with the consumers and drive sales.
By: ADVANTON Inc. The augmented reality technology based mobile solution brings immediate customer engagement by augmenting shelves, product labels, display counters or the brand’s logo and bringing products to life on smart phones and tablets. The solution attracts customers as it allows them to experience products in a close to reality environment before making a decision to purchase the item. Mehdi, further added that in today’s competitive business environment where consumers want a delightful and convenient shopping experience as they get while shopping online, it is getting tough for the brick-and-mortar stores to retain customers. The ‘in-store product info and value creation solution’ not only delivers the same level of convenience, engagement and interactivity as customers get while shopping online but it elevates the customer’s experience by allowing them to view products in 2D and 3D formats. The solution is ideal for small to large retail stores and multi-chain conglomerate that want to engage with the customers’ in-store and drive sales. Some of the key benefits of the solution are: · I Inspire users to know more about the product before buying and let your products/brand speak for itself. Improve loyalty by inspiring trust among consumers. · Deliver the info that customers are looking for before buying and enable them to engage with the products in-store. · Create better value for your consumers by providing the most relevant info about the products displayed in-store. · Turn every visitor into a buyer by engaging them in an interactive manner and inspiring trust. The solution is available for both android and ios operating systems that allows rapid deployment, integration and customization based on the requirements of the customer. The solution comes with the back-end capabilities to manage the front-end of the mobile app. Flexible architecture allows integration with existing ERP, inventory management or CRM software and can be deployed on a single dedicated server or in the CLOUD. Since, the traditional retail industry is under pressure due to the booming ecommerce industry, innovative solutions are needed to address the challenges and satisfy the ever evolving customer demands. Mehdi, explained that the solution offers enterprise-class capabilities for enabling large retail outlets and the costs as low as $5000 - $10,000 for deployment at the mid-sized chains. However, the prices may vary for smaller retail outlets and depends on the requirements of the outlet. End
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