Eggers & Franke will manage quality wines product data with Perfion PIM

STUTTGART, Germany - Dec. 2, 2015 - PRLog -- One of Germany‘s leading suppliers of high quality wines and premium spirits is the Eggers & Franke Group. As a family managed business, the Eggers & Franke Group is dedicated since more than 200 years to the import of premium products from Europe and Overseas and their distribution in Germany.

Soon, the customer base will be able to enjoy high-class product information as well.

EGGERS & FRANKE ABOUT THE KEY ADVANTAGES OF PERFION PIM

Head of IT and Logistics at Eggers & Franke, Alexander Spitzmacher, about the key points of the decision for the Perfion PIM system:

"The experiences from the implementation work confirm that we have chosen the right PIM system in Perfion. Thanks to an extreme flexibility and adaptability in the data model - among other things - we will in future be able to generate even more ambitious output than before."

REAL-TIME PRODUCT DATA EVERYWHERE ENSURED BY THE PIM SYSTEM

In the Perfion Product Information Management system all six companies of the Eggers & Franke Group will get a single, trusted source of product information that can be used for all marketing and sales channels. In Perfion.com, product information will be updated once and the changes applied everywhere.

The PIM system and all connected output channels are provided with information, such as measurements and prices from the ERP system (SAP). Also websites and online stores will be supplied with product data from Perfion in the future. This ensures that all output channels are always updated with real-time product data.

Furthermore, Perfion.com will play a central role in the production of printed materials (catalogs, brochures, price lists). With the Perfion Report Designer Eggers & Franke can make changes in the product data until the last minute and thereby create always up-to-date catalogs, brochures and price lists.

DETAILS ABOUT THE EGGERS & FRANKE GROUP

Under the roof of the Eggers & Franke Holding five specialised distribution companies direct their offers to customers in the B2B and the B2C business. Among these figure private wine lovers just as the upper class restaurant and hotel trade, the specialised wine trade and all categories of food retailers that are relevant for the distribution of premium products.

With modern logistics, efficient organizational systems and a dedicated team of 140 employees all over Germany, Eggers & Franke ventures 365 days of the year on their customers’ success.