How many customers are engaged in your brand?

SCOTTSDALE, Ariz. - Sept. 11, 2015 - PRLog -- Lucky for you there's quite a bit of tools out there to help you measure the performance of your digital marketing efforts. This article is just going to focus on one tool that's free and should be used by small start ups and small businesses.

The app is called Perch- Small business, available for download for  both android and iOs. In a nutshell, Perch allows you to get a birds eyeview of all activities in your social communities, its very simple to setup.

The nice thing about this app in my opinion is the ability to not only measure your own branding efforts but also monitor the competition, how do you do that? The app allows you to create as many "watch" for businesses in your community you can see their social media activies, customer engagements and what efforts their doing  to get likes and such. Why is this important? For the very obvious reason that it becomes transparent to you the strategies that are in place.

The app allows you to setup all your social media links in one place and monitor their activities and customer engagements. you can setup some of the most popular apps such as instragram,facebook, twitter, linkedin pinintest etc. So you don't have to login into those accounts just to see review how many liked your new product photos have or how many have shared them.

First Brand Media a digital media company in Phoenix, can help you reach out to more customers by providing compelling digital contents and distribution to to different social media sites.