India Cloud Computing Market Outlook-Growing requirement to reduce IT expenses driving the market

MUMBAI, India - Oct. 29, 2014 - PRLog -- Global market intelligence firm, Netscribes, Inc. released its latest report on the ‘Cloud Computing Market in India 2014’. Cloud computing provides universal access to data with an internet connection, and considerably reduces organizations’ expenses on hardware, rental space and maintenance.

Netscribes’ latest market research report titled Cloud Computing Market in India 2014 describes the dynamics of cloud computing usage in India. Cloud computing promotes resource sharing, which is possible in various deployment models such as public, private, community and hybrid. Different service models of cloud computing include software as a service (SaaS), infrastructure as a service (IaaS) and platform as a service (PaaS). In India, cloud computing market size is being largely driven by SaaS applications, which provide a gateway for uptake of other models. Among SaaS applications, enterprise resource planning (ERP) and customer relationship management (CRM) enjoy high popularity with end users.

Demand for cloud computing is driven by a growing requirement to reduce IT budget, which is less than five per cent of overall revenue of firms across different industries. Significant improvement in broadband internet connectivity and high availability of smartphones encourage consumers to access feature-rich applications from remote locations. Also, cloud computing news reveals that a vast majority of small and medium enterprises (SMEs) are interested to adopt cloud computing, in an effort to be more innovative in their business processes and ensure customer satisfaction. However, data security is one of the major concerns of most firms which are considering adoption of cloud services. That is why, the future of cloud computing depends on how efficiently cloud service providers can manage data security, in addition to providing more value for their services.