“The only thing worse than being talked about, is NOT being talked about.”

SYDNEY - July 24, 2014 - PRLog -- This is the second article continuing on from last week’s theme of staying memorable in business and keeping your brand and business in the minds of past, current, and potential clients.

In last weeks article (part one) I shared some of my strategies you can use to stay memorable in business.

Over the past week I've been pumelled with strategies from readers far and wide with tips on how they stay memorable in business so this week I'm sharing some of their strategies with you.

If you missed part one of the series you can watch the video or read the article here. http://creativecopywriting.com.au/marketing/memorable-marketing-strategies/

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Part II
In order to stay memorable, you need to do certain things and use certain strategies. A strategy is an intentional plan that helps to influence your decisions and your actions. Strategies do not need to be complicated in order to working fact they can be a lot of fun especially in business!

While some of the comments below are all good, they were not really what I was looking for when I asked people to submit their strategies or idea’s for staying memorable in business. Having said that I should have been more specific and these guys have taken the time to supply them to me and it doesn’t hurt one iota to get back to basics. Thanks to John, Robyn, Alex and everyone who sent their ideas and strategies in.

Here’s some of the tips and strategies other people have emailed me into me about how they stay memorable in the business

#1. Treat everyone with genuine respect. This is the key to excellent customer service. Customers will be satisfied with a business that provides adequate service, but you don’t want your customers to be simply satisfied. You want their experiences with your company to be so great that they don’t even consider another company the next time they need your services. Genuine respect will help you stay memorable to all of your customers, and they will recommend your business to others.

#2. Strive for excellence in all aspects of marketing. This applies to everything from your logo to your business cards to your slogan. Don’t settle for mediocre designs or lackluster slogans. If your current marketing strategy isn’t working, find a new one. Look at the logos and the designs you find impressive and memorable, and try to emulate the same energy. Hire people who do excellent work to handle your marketing, and don’t settle for less!

#3. Show sincere interest in others. Networking can seem opportunistic if you are only out to achieve your own goals. People will remember someone who is genuinely interested in their business and their pursuits. This will make them more interested in yours, and more likely to seek you out when they need the type of services that your business provides. In today’s society, sincerity stands out and makes people remember you

#4. Give your business an angle that no one else in your sector has. This might mean that you offer a service for free that everyone else charges for. It might mean that you include a free gift with your orders, or offer discounts to repeat customers. Whatever angle you choose, find something that will give you a leg up and make you stand out among the competition.

#5. “Try before you buy”, test or trial period offers – I’ve used these offers pretty successfully over the past 11 years in several of my own businesses. Now price is a barrier to entry meaning as soon as you ask someone to pay for something you’re immediately going to cut out 60% of the people. So they try before you offer eliminates risk for the buyer, is usually good value for money and eliminates the need for a large upfront investment. Take my $2 Gold Coin pack for example. It’s over $700 of marketing templates, tools and strategies for just $2 postage and handling. The resin I do this is so I attract the right type of people and give them an opportunity to try it out without big investment required.

These are just a few tips to help you stay memorable in business. Continue to research other tips and suggestions that have worked for your colleagues and competitors. Develop your own plan, made up of all the strategies you discover, and make sure that people never forget your business!

Missed last weeks part one article? Watch the video or read it here http://creativecopywriting.com.au/marketing/memorable-mar...