Tapping into social media for effective promotion for restaurants in Singapore

SINGAPORE - Jan. 31, 2014 - PRLog -- Public relations for restaurants in Singapore have undergone significant changes in recent years and good ideas can help save restaurants from having to spend money on elaborate advertisements. For example, instead of buying commercials and billboard space, time and energy can be spent on free and low-cost ways to develop a community presence and attract repeat business. The cost savings can be passed on to diners too.

At Affluence PR, we help clients to come up with inexpensive, creative ideas which will go further in building positive PR for a restaurant than thousands in advertising dollars. We can promote and raise awareness for their restaurant, through is targeted and effective marketing.

However, we also know that just like every other marketing tactic, public relations has undergone significant changes in recent years and it is important to tap into social media for extensive promotional coverage.

Most consumer-facing brands are switched onto the power of social media. Therefore, if you hold a special event for Facebook or Twitter followers, or offer a special deal of something Valentines-related, excellent results can be yielded. You can even ask your followers how they met their other half and the most romantic story gets a sponsored Valentine’s Day dinner at the restaurant.

For example, Dr Pepper is a brand that uses social media particularly well and already has an impressive following. Is Dr Pepper UK page (featuring the social media app) is liked by 280,697 people. The app has been promoted on the page since early Feb, along with general posts about Valentine's Day which have elicited hundreds of comments from fans.

Of course, the content that is used on social media has to be short, sweet and succinct, in order to catch scanning eyeballs to read on. This is especially important for businesses like restaurants, as social media can help in promoting the restaurant and posts can get viral.

As such, being social media savvy is important in PR for a restaurant. In Affluence PR, we stand by the notion that public relations help to expand your marketing budget for your restaurant. With the extensive network we have, we can link you up with all media outlets and establishing a social media strategy, integrating it to your promotional strategy.

This is the power of extended marketing.  At Affluence PR, we aim to help restaurants build their awareness and get customers to your restaurant through the extended marketing work we do.

Contact Affluence Public Relations, the experts in Public Relations services in Singapore and raise your restaurant awareness today
More visit: - http://www.affluencepr.com/Indulgence.html
Contact us: - 12 Arumugam Road #04-05 Lion Building B Singapore 409958.
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