OnPoint OC Enjoys Substantial Expansion In 2013

ORANGE, Calif. - Dec. 2, 2013 - PRLog -- The company expanded its client base over the period as well to begin working with a wider range of businesses and brands than ever before. The highly energetic team has developed and matured, with many of their brightest and best moving into more senior roles. This has created the strong foundations on which the company is built, and allows the firm to continue to expand beyond their base across California and beyond in 2014.

A spokesperson for OnPoint OC said: “We have entered a new phase of the growth cycle, allowing us to continue to develop as we grow to work with more new clients. This has given us access to some fantastic consumer brands that we represent directly through our targeted on-site promotions. We’ve never been busier at OnPoint OC, and that’s a good feeling for those of us interested in building a fulfilling career here. We’ve welcomed a number of new additions to our team, and we’re looking forward to the opportunity to work alongside these new team members in the months and years to come.”

Over the last week, the leading sponsored vouchers company has also welcomed new people Kassey, Stephanie, Omela, David and Jack, at its Orange branch. These new team members have recently joined the company, and are already learning more about the ways the firm represents brands and drive customer acquisitions.

A spokesperson for management said that the role demands the right people, and the right types of individuals to generate the necessary results.

“In our line of business, the most important asset we can hope for is the team members that promote and deliver representation for our partners. It all depends on the personality of the individuals responsible for meeting with consumers, and that’s why we take care in the recruitment process to find the best talent – regardless of background and previous experience. People matter most in our business, and I think that is reflected in the hires we have made.”

Consumer Trends Show Growth For OnPoint OC Model

OnPoint OC has expressed its optimism about long-term the effectiveness of its exclusive consumer packages in light of current market conditions. The near term future is just as bright, with the potential for significant opportunities to be delivered for those in and around these consumer markets. Consumer spending looks set to increase, and the company has responded in kind by driving forward to increase the size of the team. As the holiday season approaches, and more people have time off to spend on leisure activities and shopping, the opportunities for those engaging consumers look strong.

A recent Mintel study concluded that consumers are spending more in the US than ever before, virtually across all consumer markets. This is in spite of the perception that many are spending less. Even consumers who believe themselves to be spending less are spending more – the example of sporting events, like ball games, shows that while people think they are spending 33% less, they are in fact spending 6% more. These types of numbers are a positive for any business that works with consumers, and have given OnPoint OC the confidence to continue to grow their business.

In response to these numbers, OnPoint OC said that this was an encouraging sign for their clients, including the Miami Hurricanes, the Minnesota Timberwolves, and the Phoenix Coyotes.

“These numbers allow us to fully appreciate the merit in our expansion, and convince us that now is the right time to scale up and drive forward. Increasing consumer spending means that we now have a greater chance of being able to engage consumers directly through sponsored vouchers and rewards packages. This means better results for our partners in the short-term, but also the chance to develop a more engaging, more effective brand loyalty for longer term results. We know our consumers are choosing to spend more with the businesses and brands we represent. With the right approach to reaching out to these consumers, we hope to continue to deliver some of the best results in the industry for our clients.”

The statistics don’t end there. Another report, issued by Leisure Trends, highlights the trend toward growing spend on events, sporting games and leisure time over the holiday period. Based on industry data tracked by Leisure Trends, the results show a driving potential for stronger sales growth. Sporty Americans are spending more than ever before on their hobbies, both in watching and participating in sport, with active Americans spending over three times more than the average on entertainment over this holiday season.

A spokesperson for OnPoint OC said that this was even more encouraging news. “Active Americans are spending more on sports, sports entertainment and leisure than ever before, with reports suggesting this will rise to almost $700 on average this holiday season. This compares to a spend of just over $200 for those non-active Americans. It is clear to us that this is a strong market, and one that we are keen to continue to work with. By targeting the most effective demographics for our clients, we are able to more effectively reach out, into the retail environment, to acquire new customers and build brand loyalty around the services our clients provide.”

About OnPoint OC

OnPoint OC is a customer acquisitions and lead generation company based in Orange, CA, representing some of the biggest names in sport, including the Miami Hurricanes, the Minnesota Timberwolves, and the Phoenix Coyotes. Providing a direct, personal link between local brands and their consumers, OnPoint OC provides rewards packages and consumer incentives to help drive build brand loyalty and deliver more effective results for its partners.

Through working with the leading brands and businesses in their field, the company operates within retail and consumer settings to better target and communicate with the most relevant prospects. The team has been credited with driving results for brands of all sizes, and the company continues to expand its reach to help deliver even more benefits for those businesses that want to achieve better results. The personal, direct approach has been proven to deliver better results, and this is why more businesses are choosing to work with OnPoint OC.

OnPoint OC provides consumer incentives and rewards packages, designed in conjunction with businesses to deliver ongoing results for commercial partners. Through enticing repeat business, these incentives can help stimulate brand loyalty while generating better outcomes for clients today.