Stellar Blue Launches a Custom Website for Building Service Inc

APPLETON, Wis. - Nov. 1, 2013 - PRLog -- Stellar Blue, a Fox Valley, Wisconsin based digital marketing firm, launched a website for Building Service Inc. (BSI), based in Milwaukee, Wisconsin. After a formal RFP process, Stellar Blue was selected to create BSI’s new marketing tool for their custom and quality office furniture solutions.

Based in Milwaukee with an office in Appleton, BSI wanted a website that would serve as a showroom extension for both of their locations, acting like a sales person to promote their tailored solutions. When first coming to the homepage, the large, striking images of their products and services portrays the role of their website clearly. Along with the homepage visual aspects, call-to-actions are precisely placed to provide eye-catching links to their social media channels as well as other important information.

In combination with the exquisite homepage, BSI exhibits a comprehensive navigation bar that initially highlights their main areas of expertise and then intuitively expands to provide additional relating content. To fully optimize the stunning site features for both desktop and mobile users, a responsive design has been incorporated along with WordPress integration to allow for painless content updates. Hidden text popups are prevalent throughout the site that work to provide additional uncluttered information.

“With a business-to-business website like BSI’s, it’s important to include all-encompassing content while not overwhelming site visitors,” said Technical Director Dustin White. “We were able to utilize features such as text pop-ups and a new Project Profiles feature that dissects content instinctively to make it much easier for users to consume.”

BSI’s new Project Profiles introduces detailed cases of their work with the project scope, how their solution solved a specific problem and the overall outcome of projects so that potential clients have an understanding of their capabilities. A custom database has also been introduced that allows their marketing team to load projects, specifications, details and images to make for a well-rounded sales too.

Learn more at http://buildingservice.com/

“BSI (Building Service Inc.), founded in 1947, designs, builds & furnishes commercial interiors. Our in-house personnel have expertise in corporate, retail, hospitality and healthcare environments. Our integrated approach takes the hassle and frustration out of what should be an exciting and rewarding process: building, remodeling or expanding a facility. Our products are the best available, but our real value to our clients is our associates and their knowledge. Our design/build/furnish process allows our client a “one stop shop” – with projects completed quickly and more easily than through the traditional approach,” as stated on Building Service Inc.’s website.

Stellar Blue is a full-service agency for custom web design and Internet marketing services. Our website development and design skills excel businesses who are in need of a website redesign or those looking to begin their online presence. Go to http://www.stellarbluewebdesign.com/ for more information.