AL & CM Broadcasting Announces Top Morning Show Talent Alex Lucas is Picked up by KUNX and KKZZ!

Aug. 21, 2013 - PRLog -- AL & CM Broadcasting,a leading Hispanic Radio Network of U.S. Hispanic stations, today announced that its premier syndicated Morning Show and blockbuster personality, Alex “El Genio” Lucas Morning Show, has been picked up by two new affiliates, the highly popular “Radio Formula” KUNX 1520 AM in Oxnard/Ventura with superb reach from Santa Barbara to Los Angeles; and popular “Radio Formula KKZZ 1400 AM with outstanding reach from Santa Paula to Ventura! 

Alex Lucas is one of the most sought-after talents in Hispanic radio in the country today and can be heard in 45 markets across America, and also in various Mexico border markets as well.  Lucas has helped popularize the traditional Morning Show with even greater ratings success in many important Hispanic markets across the country, and AL & CM Broadcasting is pleased to be able to offer this superb programming to the newest members of the AL & CM Broadcasting family, Radio Formula KUNX and Radio Formula KKZZ!  Alex “El Genio” Lucas is has won multiple awards throughout his career, including “El Micrófono de Oro,”“Máximo Orgullo  Hispano,” “Program Director of the Year,“ and “On Air Personality of the Year!”  This announcement comes on the heels of Lucas being picked up by Diego 99.3 in San Diego just last month, with full market coverage of San Diego and Tijuana; and AL & CM is busy with negotiations of this fine morning show entering even more important U.S. Hispanic markets in the future.

Carlos Moncada, Chief Executive Officer for AL & CM Broadcasting commented, “I am thrilled and delighted that Alex Lucas can now be heard on Radio Formula KUNX and Radio Formula KKZZ – two premier Spanish stations that are highly respected in California’s predominantly Hispanic community.  We are happy to bring programming of this caliber to a greater number of people.  Alex Lucas listeners are very loyal and his show typically drives up time spent listening—a metric that advertisers seek in today’s economy because it produces greatly increased retail activity.  Alex Lucas is a proven ratings winner, and he is a natural fit for Radio Formula KUNX and Radio Formula KKZZ!  We are truly blessed to be able to provide such a valuable and useful product to so many people.  And in the process, we continue to produce outstanding results for our valued affiliates.  It is with great pleasure that we make this announcement and welcome Radio Formula KUNX and Radio Formula KKZZ to the AL & CM Broadcasting family.  We look forward to a bright and prosperous future together with this strategically important media partnership.” 

Alex Lucas stated, “I am deeply honored to be the voice of the new Morning Show on Radio Formula KUNX and Radio Formula KKZZ, and I never want to lose touch with the people who have helped me become so successful.  I will continue to embrace my fans and talk about issues that are important to their lives, and provide the best entertainment and value every day.  I will work diligently to be a credit to my profession, and the great folks at AL & CM, and all our valued syndicated partners.  The best part is having fun doing what I love to do! The people understand that, and they reward us with great ratings and results for advertisers.”

AL & CM Broadcastingis proud of these exciting developments and as one of the country’s leading Spanish Language Media Network and Program Syndicate providers, AL & CM is delighted that its blockbuster personality Alex “El Genio” Lucas will now be featured in another important Hispanic market, to super serve the Company’s listeners and advertisers.