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| ![]() Mylash launches website for AustraliaAfter success in UK and the Middle East, Mylash has launched in Australia as www.mylash.biz
By: Mylash "Many people will have heard of Latisse in Australia from American magazines, and word of mouth has brought Mylash to Australia. To meet demand we have launched this new website with Australian pricing.": Tom Walker, medical director of Mylash. The active ingredient of all treatments from Mylash is bimatoprost, a prostaglandin analogue that stimulates eyelashes to grow longer, thicker and darker. In America it is known by the brand name Latisse. It was discovered by accident, as the treatment was originally used as an eyedrop for glaucoma. Researchers found that these patients were growing longer eyelashes, and the necessary safety trials were then started to release the treatment for a cosmetic purpose. The liquid is applied once a night to the skin at the base of the eyelash and is absorbed into the follicle where it has its action. It is precisely applied using a micro applicator which also minimises wastage. "Eyelashes are important to most women and many men, and this fashion is unlikely to change. The public appetite for all things eyelash related has grown and a way to grow your own eyelashes longer, thicker and darker is well received. The treatment can also be used on the eyebrows and some people are using it on their hairline as well. Post-chemotherapy use is also a growing market, with many people now using the treatment to kick start their eyelash and eyebrow recovery." Our new website address is http://www.mylash.biz End
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