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Follow on Google News | BigInsights BigData Survey 2013: Businesses Still Grappling to Understand All Benefits of Big DataThe first-ever comprehensive survey around Big Data in Australia organised by BigInsights, a research & advisory firm focused on Big Data Analytics, concluded recently. The survey report is now out.
By: BigInsights This was one of the highlights of a report compiled from feedback obtained from a comprehensive survey undertaken in the Big Data domain in Australia by BigInsights, a boutique research and advisory firm based out of Sydney, Australia. The findings of the BigInsights "BigData Study 2013" were presented and discussed by Raj Dalal, Founder and Principal of BigInsights at CeBIT BI & BigData Conference in Sydney on May 30, 2013. The BigInsight “BigData Study 2013” revealed that of the total number of organisation who had participated in the survey, 50% of them had stated, "Not understanding the benefits to the business" and "Inadequate analytics skills in-house" were some of the top challenges their organisations would face when it came to BigData. Deciding which data is relevant was also identified by over 40% of the respondents as a “pain point”. When asked about their understanding of the top benefits that Big Data could provide particularly to their organisations, over 60% of the respondents stated that improving insights about customers and decision making are Big Data’s key advantages. "Although opportunities to use BigData are being discussed in boardrooms and the C-suite, the complexities of implementation and understanding the industry specific applications, cannot be underestimated" You may for to www.biginsights.co for the survey highlights. About BigInsights: BigInsights is an Australian based boutique research & advisory firm focused on helping enterprises and entrepreneurs capitalise on the Big Data opportunity. BigInsights is focused on research into best practices and ROI from using Big Data technologies for customer and operational insights, use cases across vertical industries, as well as emerging trends & business opportunities from the use of Big Data technologies. About the Founder: BigInsights founder, Raj Dalal, has over 20 years of experience in IT&T in Australia & Asia Pacific. Raj specialises in emerging business technology solutions and has worked at companies such as IDC, HP and BigData startups. As IDC's Vice President he was responsible for Emerging Technology research and “Go-to-Market” End
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