3 Good Reasons to Sell Voluntary - April SalesTalk

ELM GROVE, Wis. - April 5, 2013 - PRLog -- Elm Grove, WI – Changes surrounding health care reform and its timing leave many insurance professionals in a state of confusion. During this uncertain time, many brokers are provoked to turn to an alternative – selling voluntary benefits.

The April edition of SalesTalk with Craig J. Davidson, CEBS, explores the option of moving into voluntary benefits selling, which offers stability and profit to agencies and producers. Davidson goes on to offer the positive benefits that keep cash flowing and clients happy, stating, “…voluntary benefits are the one growth area you should focus your sales force on, given the uncertainty of health benefits.”

“3 Good Reasons to Sell Voluntary” provides brokers another outlet in the marketplace to not only increase client retention but also extend their range of services during this innavigable time. Read the new April Sales Talk in its entirety at http://eba.benefitnews.com/news/three-good-reasons-think-about-selling-voluntary-insurance-2731878-1.html.

Each month we share a column written by Craig J. Davidson, CEBS, founder of Davidson Marketing Group, LLC and FutureOffice Network. Davidson writes this column in Employee Benefit Adviser magazine to provide readers with strategic and tactical thought on benefit sales so that you can grow your business faster with the FutureOffice Network.

About the Writer

Mr. Craig J. Davidson, CEBS, is Principal of Davidson Marketing Group, LLC, and the FutureOffice Network. Davidson is also on the faculty at the Sheldon B. Lubar School of Business at the University of Wisconsin, Milwaukee and Marquette University.  He is also a popular monthly columnist for Employee Benefits Adviser magazine.

About Davidson Marketing Group (DMG)

With clients across the country, DMG specializes in human resources support for professionals and small businesses and value-added sales tools to assist insurance brokers and benefits companies.

DMG was founded by Craig J. Davidson, CEBS, in 2004 and is the parent company to products and services such as FutureOffice Network (http://www.davidsonmarketing.com/Products/HRPortal.aspx)TM, FONHR (http://www.davidsonmarketing.com/Services/FONHR.aspx)TM, OSHATracker (http://www.davidsonmarketing.com/Products/AnalyticsApplic...)TM, LossAnalyzer (http://www.davidsonmarketing.com/Products/AnalyticsApplications.aspx)TM, MedAnalyzer (http://www.davidsonmarketing.com/Products/AnalyticsApplications.aspx)TM, Smartcast (http://www.davidsonmarketing.com/Products/Smartcast.aspx) webinars, SalesRockstar (http://www.mysalesrockstar.com/UserPages/index.aspx)TM and HRThinker (http://www.hrthinker.com/)TM (coming in 2013).