Blunders that Gulps the Opportunities for an E-commerce Web Design to Flourish

KANPUR, India - April 4, 2013 - PRLog -- There are several bad e-commerce web design ethics which when not taken due care of might result culminating in to a low conversion rates. There are several ways that may facilitate in blowing up your online business and not oversight the best iron in the fire. Here are a few e-commerce web design blunders that a web designer must soak through from the site, if any, and make it a prosperous one.

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Product descriptions provided by the manufactures

There is a delusion that the actual product description provided by the manufactures facilitate in making an ideal addition to your online boutique. This is for the reason that it holds a greater possibility for other stores too to add the same product description which in turn hampers your reputation in the eyes of search engines. It is, therefore, a unique product description that might help an online store stand out and prosper. You must write a detailed description specifying all the product features, sizes (if any), and annotate the product’s value proposition. A brief description might end up with perplexed shoppers bereft of enough information and looking elsewhere for some additional info.

Small or poor quality product images

Images, specifically in an online boutique, play an indispensible role. Small or poor quality product images give a feeling to your shoppers that there are definitely some flaws in the product which are veiled from them. This, in turn, will ruin the reputation of your online store and the shoppers will break out from your site considering it a cheap one.

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Complicated contact information

An online sale is built on the foundation of trust. It is, therefore, very necessary for you to take care of it and ensure that your online store is not giving any kind of negative feeling to your prospective customers. For instance, if you provide complicated contact information, it might give a feel to your shoppers that you are hiding something from them. Have recourse to other different ways to arrange for customer support services like e-mail, live chat, or a phone. This approach facilitates in establishing customer’s faith and confidence over your site.

Lengthy checkout system

A short, simple and easier checkout system is an ideal e-commerce solution that a veteran eCommerce Web Designing company would render you. This is that kind of checkout system that will facilitate in earning you a highest conversion rate. If your e-commerce website designing company gets you a single page checkout system, applaud them for their work as this will come to pass as an ultimate stepping stone to the success of your online business.

Compulsory registration

The sole motive of an e-commerce site is sales and not data collection. This is for the reason that a shopping cart requiring the users to sign up first does not come to pass as an intelligent feature for your online store.

An online store availing its customers with a guest checkout system is an approach to designing an intelligent e-commerce solution. This can facilitate the shoppers in making their online purchases instantly without having to register. If a shopper pines to make more purchases from your online boutique, make a request to them to save or create an account subsequent to their purchases. This approach eliminates the risk of their shoppers not signing up as all the information is already provided by them during the time of purchases and they are just one step away from the sign up procedure.