Hitachi Solutions Customer Oklahoma City Thunder Wins Microsoft Dynamics Customer Excellence Award

IRVINE, Calif. - March 13, 2013 - PRLog -- Hitachi Solutions America, Ltd. (http://us.dynamics.hitachi-solutions.com/), a leading global provider of industry solutions based on Microsoft® Dynamics® AX and Microsoft Dynamics CRM, announced today its customer and NBA franchise, the Oklahoma City Thunder, was named the winner of the 2013 Microsoft Dynamics Customer Excellence Award for Excellence in Productivity: Customer Care. The company will be honored by Microsoft executives at an awards luncheon on Tuesday, March 19 at Convergence 2013 New Orleans, the premier Microsoft Dynamics user conference.

For the Oklahoma City (OKC) Thunder, a professional basketball franchise based in Oklahoma City, Oklahoma, improving their fans’ overall experience was as important as winning. The franchise wanted to continue to rank at the top of the NBA for fan services and to create genuine and meaningful relationships with all of their fans. To do this, the Thunder needed an integrated CRM system that would give them standardization, accountability, and real-time access to customer data. They selected Microsoft Dynamics CRM 2011 over another competitor to support their high standards for customer service.  

“We wanted to stay on the industry-standard Ticketmaster solution for ticketing, so Hitachi Solutions helped us build a Microsoft Dynamics CRM solution that wrapped every touch point of the fan experience process around this package.” said Scott Loft, Vice President/Ticket Sales, Retention and Database Operations, Oklahoma City Thunder. “We now have a 360-degree view of our customers that allows us to continue to provide excellent guest care. We are very pleased that the solution was recognized for this customer care award.”

“By focusing on customer excellence, the Thunder has been able to increase sales, increase profitability, and improve overall fan experience.  We are proud to have helped them implement Microsoft Dynamics CRM to continue to support and enhance their guest care best practices and win this award,” said Rachael Wonson, Vice President-Sales, Hitachi Solutions America-Business Solution Group.

The 2013 Customer Excellence Awards, which are presented in 16 categories, recognize and celebrate Microsoft Dynamics customers that have achieved notable accomplishments using their Microsoft Dynamics solutions. Established in 1997, the Customer Excellence Awards are awarded each year at the Convergence user conference in the United States.

Microsoft Dynamics is a line of financial, customer relationship and supply chain management solutions that help businesses work more effectively.

About Hitachi Solutions

Hitachi Solutions is a core member of Information & Telecommunication Systems Company of Hitachi group and a recognized leader in delivering proven business and IT strategies and solutions to companies across many industries. With a balanced view of strategy, people, process and technology, we work with companies to understand their unique business needs, and provide focused industry solutions to improve their business. From business strategy development through application deployment and maintenance, our consultants are committed to helping clients quickly realize measurable business value and achieve sustainable ROI. We offer a client-focused, collaborative approach and transfer knowledge throughout each engagement. Hitachi Solutions was recognized as the 2011 Microsoft Dynamics CRM Global partner of the year, the 2009 Microsoft Dynamics AX Global Partner of the Year, and two-time Microsoft Dynamics US Partner of the Year.  Outside of Japan, the company conducts its business through three key subsidiaries, Hitachi Solutions America, Ltd., Hitachi Solutions Europe, Ltd. and Hitachi Solutions (China) Co., Ltd. For more information, call 949.242.1300 or visit http://us.dynamics.hitachi-solutions.com/

About Oklahoma City Thunder

Founded in 2008, the Oklahoma City Thunder has developed into an NBA (http://www.ticketsnow.com/nba/) franchise with strong fan, corporate and community support throughout the state. Driven by a philosophy of teamwork and humility, the team stands at the pinnacle of a regional cultural renaissance and seeks to impact the state via community outreach and involvement. On the court, the Thunder makes its home in Chesapeake Energy Arena in downtown Oklahoma City and prides itself on creating an environment that is fan-focused, family-friendly and community-oriented. Constantly striving to improve on-court performance, the team has adopted a philosophy of taking things “one game at a time” and steadily moving forward as one. Through about 20 annual and ongoing community programs and additional outreach efforts, the Thunder directly impacts individuals and organizations throughout the state every day of the year. In all, the organization - including players, coaches and staff - has worked with more than 500 community partners since the team started in 2008, benefiting countless individuals. From schools to shelters, from building homes to honoring heroes, the Thunder's impact on the community is as diverse as our community itself, with one common thread running through all that they do: their fans