Magma Fincorp Selects Oracle for Enhancing Web and Mobile-based User Engagement Experience

Magma Fincorp Limited, one of India’s leading NBFCs, has engaged Oracle Consulting, the premier services provider focused on the success of customers deploying Oracle software.
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Jan. 14, 2013 - PRLog -- Magma Fincorp Limited, one of India’s leading NBFCs, has engaged Oracle Consulting, the premier services provider focused on the success of customers deploying Oracle software, to design and deploy an Internet and mobile-based user engagement platform. The new platform is aimed to deliver various benchmark experiences to customers, employees and business partners.  

As a part of this project, Magma will be implementing Oracle WebCenter Portal, which will allow employees, even in remote locations, to access information and applications, helping reduce turnaround time to customers and partners. Magma aims to develop a state of the art integrated IT platform covering all its business processes and key corporate functions. The project will deploy the latest workflow automation, integrated content management and collaboration technologies of Oracle WebCentre.

This implementation will enable virtualization of Magma Fincorp’s offices by empowering its field force to deliver solutions and services to clients in real time. It will also allow the company to offer enhanced customer service to customers and partners and drastically reduce capital costs as well as unit operational costs. Such a high degree of automation and system driven business processes will also help Magma deliver superior operational and risk management capabilities.

“Social media has already transformed the way customers, employees, partners, and suppliers communicate and stay informed. We therefore, realized the need for an open and integrated platform that can help people collaborate better and work more efficiently with the right information and tools,” said Dinesh Chandna, CIO, Magma Fincorp. “Our previous experiences with Oracle and the company’s understanding of our requirement for a robust and sustainable solution had made Oracle Web Center and Oracle Consulting our natural choice.”

“Forward-thinking organizations are looking at new technology and infrastructure to help them advance to the next level and integrate social activities with business applications,” said Gopal Chawla, Senior Director, Oracle Consulting Services, Oracle India. “Our solutions will help Magma improve their efficiencies in serving their customers and partners.’

Oracle’s Web Center platform was selected because of Oracle’s functional expertise in the domain and Oracle Web Center’s capability to address challenges such as managing large transaction volumes, a higher ROI in the face of competitive pressures on margins and need for reaching out to a larger base of customers.

About Magma Fincorp

Magma Fincorp Limited ("Magma") is a non-deposit taking non-banking finance company (NBFC), registered with the Reserve Bank of India (RBI) as an Asset Finance Company. The Company, having started operations over two decades back, is listed on the Bombay Stock Exchange Limited and the National Stock Exchange in India.

Magma provides a bouquet of financial products including financing of Utility Vehicles & Cars, Commercial Vehicles, Construction Equipments, Tractors and SME Loans. Magma has a dedicated base of around 7 lac customers and has assets of Rs 14650 crores under management. The company has 263 branches in 20 states and 1 union territory and employs about 6900 people. For more information about Magma, visit

Supporting Resources

·        Oracle WebCenter Portal (

·        Oracle WebCenter Portal Datasheet (

·        Magma Fincorp Case Study


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