School Marketing Consultants Announce iTunes Podcast

Sept. 27, 2012 - PRLog -- Randy and Donny Vaughn, marketing consultants and co-creators of 1429 Creative and YourSchoolMarketing.com, announce that their private school marketing podcast is now available on iTunes.  1429 Creative is a Fort Worth-based marketing agency working with Christian small business owners and nonprofit organizations.  As well, working through their School Marketing division, the 1429 Creative co-creators saw a need for the unique podcast addressing the marketing needs of private schools.

“In addition to our blog, Facebook page, YouTube videos and Twitter,” said Randy Vaughn, author of the website's blog content and co-host of the podcast, “we consistently look for opportunities to share ideas with the many admission directors, communication professionals and heads of schools looking to market their school effectively and efficiently.  We saw an open opportunity to deliver high-value marketing content via the podcast format that was geared specifically to private school professionals.  We know school marketing professionals can appreciate good audio content, but may do so while they are driving or even at the gym.  Our goal is to provide a new episode every week or so that will be very practical for marketing-minded professionals in schools all over the country.”

Originally launched in the spring of 2012 on their school marketing website, there are currently 6 episodes of their school marketing podcast now available via iTunes, the world’s premier store for music, TV shows, apps, books, games and podcasts.  From their website, iTunes indicates it is a source for hundreds of thousands of free podcasts.

Some of the current episodes allow Randy and Donny Vaughn, also known as “The Marketing Twins”, to briefly address specific marketing issues, notably in the area of social media.  “While we will aim to produce brief conversations about a range of marketing issues, usually only 14 minutes and 29 seconds, we know that our most popular episodes, even if they are a little longer, will be those with special guests." There are currently two episodes with guest interviews with Dr. Rick Newberry, Brendan Schneider, and Richie Escovedo, all school professionals involved marketing or PR.  A third guest interview podcast is scheduled to be released sometime in the 4th quarter of 2012 (like the other guest interview episodes, it will be approximately 30 minutes in length according to Vaughn).  

"Engaging with special guests allows us to talk directly with other people about marketing ideas they are implementing," said Vaughn.  "Of course, it also helps to expand our audience and let more schools know how the podcast could help them.”  On the Your School Marketing website, interested parties can submit suggestions for podcast episode topics or ideas of special guests they would like to hear interviewed.

To learn more and to subscribe to the private school marketing podcast, visit:
http://yourschoolmarketing.com/itunespodcast/

The School Marketing Podcast can be found in the iTunes Store under the Podcasts/Education/K-12 category.  To connect directly and subscribe to the School Marketing Podcast, visit http://itunes.apple.com/us/podcast/your-school-marketing/...