Powerhouse Gym Brighton Gets P90x Trainer

Aug. 28, 2012 - PRLog -- Brighton Powerhouse Gym would like to introduce Sabrina as our new P90X instructor. Brighton Powerhouse is the only Gym in Metro Detroit that is certified for P90X. We will be starting group classes as seen on the home video DVD's as well as individual personal training as in the DVD's as well.

The system was developed by Tony Horton, Beachbody CEO Carl Daikeler, Beachbody Fitness Advisor Steve Edwards, nutritionist Carrie Wyatt, Creative Director Ned Farr, and workout video director Mason Bendewald.


Fitness professional Tony Horton developed the P90X system In 2002, Daikeler tasked Horton to create a fitness program for people who who were already fit. Daikeler hired Ned Farr to document the process of developing the new program, giving a view "look behind the curtain." Development took two years. Horton consulted various fitness experts and experimented with several disciplines before selecting 12 workouts. The program was tested and refined with several 90-day test groups. Farr's video diary documentary originally appeared every month on Beachbody's website and can now be found on YouTube. In 2004, the completed program was released, and an infomercial was made using some of the documentary footage. Farr continues to use a documentary approach to the infomercials, using raw home footage supplied by P90X graduates. "P90X: The Proof" infomercial won a Telly award in 2009 and "P90X: The Answer" infomercial won a Moxie award in 2010.


P90X is Beachbody's best-selling product after years of positive word of mouth and heavy infomercial advertisements. Despite sales growth slowing to approximately 30%, P90X represented half of Beachbody's $430 million revenue in 2010.  As of November 2010, 3 million copies of P90X have been sold for an estimated $420 million.[4] The program had grossed approximately $500 million in sales, as of August 2012. - Wikipedia as Source

Again we are proud to be able to offer this to our members and new members.

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