Raconteur Media signs distribution partnership with The Week
Raconteur Media today announces a new special report distribution partnership with The Week, 2012’s winner of ‘Consumer Magazine of the Year’ at the PPA Awards.
Raconteur, special interest media publishers, will produce a series of supplements on topics relevant to The Week’s upmarket readership. The first report will focus on Business Travel and will be distributed with the 20th October issue of magazine. Future subjects include the Future of Art, Scandinavian Design, and Whisky.
Each supplement will be between 36-44 pages and contain a mix of editorial and advertising content produced by Raconteur’s in-house publishing team, with copies inserted into The Week. Editorial contributions will come from leading journalists as well as academics, politicians and industry experts, all packaged in a high-end design environment of images, illustrations and infographics.
This new deal sees Raconteur increase its presence in the UK publishing market, adding to its existing agreements as exclusive special reports partner to The Times and The Sunday Times, and as a contributor to the Huffington Post
Commenting on the partnership, Freddie Ossberg, founder and managing director, Raconteur Media said: “We are delighted to be partnering with The Week. This gives us the opportunity to offer its readers expert, in-depth content across a number of subjects, and will provide advertisers a new editorially-
David Weeks, Head of Advertising, The Week, commented: “We are pleased to work with Raconteur, a proven and successful publisher of quality special reports. The Week continues to go from strength to strength as its advertising opportunities widen.”
For more information please contact:
Georgina Lipscomb or Liam Fitzpatrick at Propeller
020 3301 5343/07737 388414 georgina.lipscomb@
020 3301 5340/07983 377639 liam.fitzpatrick@
Notes to Editors:
Raconteur Media Ltd is a leading European publisher of special interest content, based in London. It covers a wide range of content topics: including business, finance, healthcare, sustainability, and lifestyle - in fact, any topic that its audiences care about where it feels there’s an information gap.
The business is founded on the conviction that information hungry, savvy audiences still value high quality journalism and cutting edge design. Its award winning content provides comprehensive, thought leading analysis from a hand-picked selection of the finest journalists, academic, politicians and industry experts. This analysis is set in a high-end design environment of compelling infographics, illustrations, images, and innovative design.
Whilst all editorial and advertising is the responsibility of Raconteur Media, printing and distribution of its special reports and supplements is via its media partners. In addition to the new deal with The Week, other UK partnerships include exclusive partnerships with The Times and The Sunday Times.
Raconteur’s content is also available online via leading online-only newspaper The Huffington Post, and its own content hub The Raconteur.co.uk
In 2011, Raconteur Media was a finalist in the “New Brand” category at the Marketing Society Awards and also finalist in Growing Business’ Fast Growth Business Awards. Freddie Ossberg, founder and managing director, was awarded “Young Entrepreneur of the Year” at the Startups Awards 2010.
The Week takes the very best of the British and international news and comment, and distils it into just 35 succinct editorial pages, to help keep readers abreast of events and to form their own opinion of the latest issues.
Key stories are delivered in bite-size chunks to enable readers to get the whole picture quickly and easily. With an ever-increasing readership, The Week has proved itself compulsive reading and was voted as ‘Consumer Magazine of the Year’ at the PPA Awards.
Whilst The Week magazine provides an overview of the previous seven days, TheWeek.co.uk gathers and reflects on the news and views from the previous 24 hours. Like the printed magazine, the website’s watchwords are brevity, clarity and consistency.