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Follow on Google News | How to Enter Nigeria’s Booming Consumer Market, in African Business ReviewWith Africa’s largest consumer market, FMCG companies can hit the jackpot, says XCOM Africa
By: WDM Group According to the Economist, Africa is one of the fastest growing markets with an annual GDP growth of 4.9 percent since 2000. The population is set to double in the next 40 years from 1 billion to 2 billion people. Increasing labour productivity of 2.7 percent, Africa has a great chance to position itself on the global market. On average per year trade between Africa and the world has increased by 200 percent in comparison to year 2000. The inflation was 22 percent in the 1990s, but fortunately has now sunk to 8 percent. This impact resulted in a growing middle class with increasing purchasing power, stated the World Bank. Read the full article at: http://www.africanbusinessreview.co.za/ About African Business Review African Business Review is a leading digital media source of news and content for C-level executives focused on business and industry-specific news throughout Africa. African Business Review is the territory-dedicated arm of the White Digital Media Group. Founded in 2007 by entrepreneur Glen White, White Digital Media retains a diversified portfolio of websites, magazines, daily news feeds and weekly e-newsletters that leverage technology to innovatively deliver high-quality content, analytical data, and industry news. For more information, contact 1-760-827-7800 or visit http://www.africanbusinessreview.co.za/ Press Contact Melissa Rudd African Business Review Telephone: +44 (0)1603 217 556 Email: Melissa.Rudd@ End
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