New Video Highlights Life-Saving Effects of Traffic Safety Technology

April 4, 2012 - PRLog -- PHOENIX – Redflex Traffic Systems, a global leader in traffic safety technology, has released an informational new video highlighting how red light cameras work to reduce crashes and increase public safety on roadways, by changing driver behavior. The video emphasizes the importance of stopping on red lights in order to save lives and features interviews with red light runners, family members of red light running crash victims, firefighters, paramedics and doctors.

“The reality is that when you slow down drivers in a predictable way, the number of accidents and the number of very severe accidents that usually occur at high speeds really does decrease,” says Dr. David Notrica, a pediatric trauma medical director at Phoenix Children’s Hospital.

Kathleen Marvaso, vice president of the American Automobile Association says, “Driving, it’s a privilege and not a right and driving has been regulated since the beginning of our driving days and, quite frankly, people do not have a right to drive in a way that endangers other people on the roadways.”

The video includes the number of injuries and deaths caused by red light runners, including:

•   Fatal red light wrecks –  800 annually (Insurance Institute for Highway Safety)

•   People injured- 137,000 annually (Insurance Institute for Highway Safety)

•   People injured each day – nearly 400 people (Insurance Institute for Highway Safety)

•   Annual cost to Americans- $14 billion annually (Insurance Institute for Highway Safety)

The video can be found on Redflex’s official Youtube page at http://youtu.be/4ths1IMWtcU.