Balance Interactive CEO Joins Let’s Help Kids Board

March 23, 2012 - PRLog -- Tracy Betts, founder and CEO of Balance Interactive, has joined the board of directors of Let’s Help Kids.

Let’s Help Kids is a non-profit started by a kid to help other kids. The mission is to help elementary-school aged children whose families are experiencing financial hardship by providing them with special items or experiences that they otherwise could not afford.

The organization serves:

•   Children who are currently in Kindergarten through 6th grade
•   Children who reside in Alexandria, Arlington, Fairfax, Loudoun and Prince William Counties
•   Children who are identified as a member of a family that is experiencing financial hardship

More about the organization is found at http://www.letshelpkids.org

Located in Springfield, Virginia, Balance Interactive is a web development and design firm that helps clients to achieve organizational goals using online technologies and tactics. Balance Interactive is a Small Business Administration (SBA) and a State of Virginia certified woman-owned business. The company is also registered with Virginia’s Procurement Portal (eVA) and the Ariba Commerce Service Network. The company’s website is http://www.balanceinteractive.com

For more information contact Jill Kurtz at Balance Interactive, 703-451-8675.

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Balance Interactive helps organizations better manage your expanding online presence. Our holistic approach to websites, email, social media and mobile is designed to make your online properties work together to create impactful online experiences that:
• Nurture relationships with your customers online
• Strengthen your brand loyalty through communities of interest
• Utilize your content and conversation to create conversions

Since 1997 we have used the following communication tools and technologies to help our association clients meet their business goals:
• Content Strategy
• Social Media Strategy & Implementation
• Website Strategy
• Design
• Usability testing
• Content Management Systems (Drupal and Ektron)
• AMS Integration
• Measurement and Analytics insight