Feb. 28, 2012 -
PRLog -- Established in 2008, Arabicomm combines international know-how with local relevance and quickly became one of Libya’s leading independent marketing agencies, working closely with international petroleum companies, Libyan entities, and other organisations with an interest in Libya.
Arabicomm offers its services in Libya as a joint venture between BPC International, a Malta-based agency with a regional outlook and over 50 years experience servicing international clients, and the Dar Al-Arab Group, a diversified publishing, media services, events and exhibitions organisation with offices in Tripoli, Tunis and London.
Arabicomm’s senior management therefore combines both Libyan and expatriate professionals with many years’ advertising, marketing and public relations experience in Libya, the broader Mediterranean Region and Western Europe.
Arabicomm’s Managing Director, David Brockdorff said: ‘providing unique insights and strategic advice on communications, as well as effective implementation, Arabicomm is very well placed to add value to clients seeking to maximize the opportunities, and minimize the pitfalls, of this strategic market’.
Commented Mr Salah El Houni, Chief Executive Officer of Dar Al-Arab: ‘as Libya adjusts to new realities, and with our feet firmly on the ground, we are optimistic about the future, and resolute in our purpose. Together with our partners, we shall continue to provide international-
standard marketing communications services including advertising, public relations, media buying, exhibition and event organisation and related services in Libya.’
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