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Follow on Google News | Treehouse Interactive And Ventana New Media Partner To Power Up Content MarketingNew Content Marketing Partnership Automates and Expands Content Syndication While Providing Extensive Behavioral Data For Targeting
By: Derek Kol - VentanaPR.com Ventana’s New Media Engine greatly expands the amount of outlets for company content while reducing the time and effort necessary to reach those outlets. New media syndication channels include: · Microsites · Social news communities · Social bookmarking websites · Viral communications websites · Social journalism websites · Online audio/video and image sharing communities · Targeted blogs The combined offering is part software and part service that puts generated content in the hands of vertical-specific buyers. Parties interested in content syndicated via the Ventana New Media Engine are directed to resources hosted by TreeHouse Interactive’ “This is another first attributed to TreeHouse—marrying these revolutionary capabilities in content syndication with cutting edge marketing automation,” Ventana New Media CEO, Joe Austin, also points out that this partnership can have a cumulative effect in demand generation beyond its immediate impact. “What we’ve seen in syndicating content through the Ventana New Media Engine is that it can have longer term marketing implications. While the content is virally distributed for exponentially greater visibility, it often leads to higher Search Engine Result Positions (SERPs). This translates into exposure that expands corporate presence and increases awareness among prospects, customers, partners and other key audiences.” More information on the Ventana New Media Engine can be found at www.ventananewmedia.com. Information on specific Marketing View functionality that is integrated can be found at: · http://www.treehousei.com/ · http://www.treehousei.com/ · http://www.treehousei.com/ Tweet This: @treehousei Partners With @VentanaNewMedia To Power Up #ContentMarketing http://bit.ly/ Follow TreeHouse Interactive on Twitter at: http://twitter.com/#!/ About Ventana New Media Ventana New Media is the leader in integrated content marketing distribution for accelerated brand authority, lead generation and viral community building. The company’s patent-pending New Media Engine (NME) is a powerful platform for SEO-powered content distribution across influential new media sites that simultaneously increases online brand presence and radically improves search engine rankings, lead generation and social community building. Ventana New Media gives enterprises a strategic message delivery solution that distributes content across a multitude of new media sites and harnesses the myriad of social networks, news communities, blogs, microsites and audio/video distributors. This allows organizations to rapidly expand corporate presence and increase awareness among prospects, customers and partners for long-term success and business value. For more information visit Ventana New Media at www.ventananewmedia.com. About TreeHouse Interactive TreeHouse Interactive delivers enterprise-class hosted solutions to marketers and partner program managers. These include marketing automation and partner relationship management (PRM) solutions that accelerate company performance. The TreeHouse client base includes organizations ranging from start-ups to Global 1000 companies. For more information, visit www.treehousei.com or call 801.576.8428. For parties interested in content marketing, marketing automation, demand generation, lead generation END End
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