Context magazine brings new meaningfulness to grassroots solutions for our ailing economy

Oct. 18, 2011 - PRLog -- CLINTON, October 18, 2011---- envision Solutions from the WebAntiphon Project Group (http://webantiphon.com) introduces Context, a quarterly online magazine where sustainable business embraces eco-luxury lifestyle using new media to better serve mature women over 40.  Context magazine makes it easier for customers and businesses in the eco-luxury and sustainability niche to find each other and advance meaningful relationships using new media. The publication takes the conversation about grassroots solutions to ailing economies to a new level by recognizing the global power of the markets – that lies in the hands of consumers, advocates, and entrepreneurs.

The search for trust and satisfaction

A recent survey found that trust in business is at an all time low. Another one by she-economy reported that 91% of women don’t feel advertisers understand them.

Disturbing considering that women make 85% of brand purchasing decisions, influence more than 80% of all purchases, start 70% of new businesses and mature women own 79% of financial assets. Clearly there is a disconnect and Context is part of the solution.

“We know business decisions have life changing impacts and that can be a positive thing. Engaging more entrepreneurs and customers growing toward wisdom is needed to help transform our many problems into opportunities. Shifts in marketing and advertising are such opportunities. Understanding what mature women bring to decision making is little understood because until recently, it wasn’t valued. With Context I am confronting this reality by empowering both businesses and customers to make better choices – like supporting those in the business of doing good and advancing thinking about innovation at the personal level”, said founder of Context and enVision Solutions, Yvette Dubel (http://twitter.com/#!/ydubel ). Mrs.Dubel is an Art Based researcher and entrepreneur pioneering Art Based Solutions to meet existing and emerging needs in community change management.  Instead of seeing economic problems through a narrow lens, she is using Context magazine to engage the issue broadly as part of community change.
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About Context magazine


Context (http://issuu.com/contextmagazine/docs/context_magazine_-_... ) magazine makes featured eco-luxury and professional services meaningful using conversations with experts and thought leaders to support advances in sustainability and the blog (http://contextmagazine.tumblr.com) highlights featured brands, products and services. The inaugural issue illuminates causes such as pet adoption,  domestic & international human rights along side eco-friendly product retailers (Cosmic Tree Memorial Art Planters, Shop to be Green, JP Selects.com and Ecosaurus), along with several eco-luxury resort destinations including Brasada Ranch, Firesky Resort, Hotel Chocolat, Infinite Kayak Adventures, Gutsy Women Travel, and several properties represented by Kurtz-Ahlers & Associates. The magazine further promotes sustainable lifestyles with features on sustainable fashion from the Carrie Parry Collection, internationally renown Q. Ladraa – VP of Marketing from JP Selects.com founded by John Paul DeJoria best known for co-founding the Paul Mitchell System, and luxury services in fine jewelry recycling with CIRCA’s Chris Del Gatto and custom designer Tracy Matthews.

Also found in this issue - Cat Thompson shares insights about Emotional Technologies, personal coach Dr. Nicole Cutts  writes about moving through life’s transitions with Vision Quest Retreats, award winning music producer Mixerman (Eric Sarafin) writes about responses to innovation in the music industry, an introduction to social media photography from Nakeva Corothers, a retrospective on the band Pear Jam from the Editorial Staff at eMusic.com,  music photos from Jen Hopper,  entrepreneurial gems from Lisa Rosenthal founder of Party of Gold and Alcea Collection, tips on selecting an estate attorney from Darlynn Morgan of the Morgan Law Group, Laura Barooshian CPA, MST talks about the paperless initiative at DiCicco, Gulman & Company LLP., Polly Dobbs of Bingham McHale LLP Attorneys at Law  shares pointers on establishing a pet trust as part of estate planning, Beth Dunn author of Social Climbers, Time Yarns author Erin Lale, artists Ashley Zelinskie introducing her Reverse Abstraction series and Laima Brown with Artweeds.

About enVision Solutions

enVision Solutions (http://envision-solutions.webantiphon.com) empowers small and mid-size businesses owners/managers to increase their capacity for innovation using social responsibility as an anchor in social media strategy. In simple terms they support businesses in becoming their customers’ Maverick Hero. Solution packages include a consultation for premium audio marketing strategically positioned with sponsored placement in Context magazine as a “PR plug-in” highlighting changes in how business is done. Business owners and directors are invited to get their FREE copy of the “7 Benefits of becoming the Maverick Hero your customers have been waiting for…”

Media Contact:
Lorraine Stone
(888)284-7962
info [A T ] webantiphon dot com

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enVision Solutions empowers small and mid-size businesses owners/directors to increase their capacity for innovation using social responsibility as an anchor in new media strategy.