The Middle East is a Priority for International Franchise Development

Sept. 13, 2011 - PRLog -- London, 13 September 2011 - Six franchised businesses have retained World Franchise Associates this month to recruit prospective candidates for country-level, multi-unit development in the Middle East and worldwide. They include established brands, like Smashburger, and strong emerging brands like EarthFruits Yogurt and UFood Grill.

"The time is right for our brand to establish a global presence," said UFood Grill CEO George Naddaff. "We have tremendous momentum, everyone is focused on health and nutrition, and we know that we are a brand that will appeal to people around the world who are seeking delicious, fresh food that is good for them."

Focus on the Arabian Gulf Countries is hardly a surprise. Seen to be awash with cash, the Gulf countries look attractive to business. Qatar's recent win to host the FIFA World Cup means that the country will be gearing up for the world's soccer fans, and with the highest GDP per capita in the world - in 2010 it was US$88,232.51 - the country boasts the wealthiest population in the world. Compared to the major world economies, growth levels are still healthy in the region, and represent a great opportunity for business.

World Franchise Associates will be promoting these franchises via the World Franchise Centre website (http://www.worldfranchisecentre.com/food-hospitality-port...) and via direct marketing to our extensive databases of leads and prospects, Associate network in Qatar, Dubai and eastern Europe, forums and WFA media.

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World Franchise Associates (WFA) is an international franchise development, marketing and media company. WFA enables franchisors to enter new international markets. WFA assists international franchise buyers acquire the best franchised business brands. Member of the IFA and National Restaurant Association. Founders of the East Europe Franchise Association.